Atlas is apparently going to be called Sega Dream Corporation...wtf?
Why wouldn't they leave the original name for brand recognition?
Edit:
Why wouldn't they leave the original name for brand recognition?
Edit:
I see now. I went and read the OP, I came directly here from VG247.
Sega Dream Corporation is the subsidiary set to acquire acquire all of these holdings, I'm assuming for tax purposes.
Atlas will remain intact.