I'm cool with that. Showing ea where the real money is.
EA should be aware of it by now with 'Kingdoms of Amalur: Reckoning' in the top 10 for a month. But Origin exclusives aren't about short-term profits. It does appear that they have decided to care less about attaching "casual" gamers to their digital platform by releasing 'The Sims 3 Showtime' on Steam. Without exactly knowing EA's agenda it does come over a bit schizophrenic.
Shank2 and Gatling Gears also released on Steam both from EA partner developers.