The amusing thing about this ‘no marketing’ discourse is that Baldur’s Gate 3 didn’t even get the huge marketing campaign many are claiming Starfield needs. And yet it’s being held up as a success here.
Larian focused heavily on word of mouth from Early access, YouTube trailers, State of Play showcase and that viral bear video.
Starfield will most likely release with even more marketing under its belt than BG3. starting with a Gamescom feature next week.
Larian focused heavily on word of mouth from Early access, YouTube trailers, State of Play showcase and that viral bear video.
Starfield will most likely release with even more marketing under its belt than BG3. starting with a Gamescom feature next week.