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[gutshot]

First ebay, now USA Today. Here's their new logo:

Old one:

There are a bunch of other changes coming to their print and digital newspapers, which you can read about here.

 

[- J - D -]

None of these company logo redesigns would look good as a neon light. Therefore, they fail. Blade Runner, we've failed you.

 

[edgefusion]

Bland as fuck.

I guess they're going for the post climate change Earth.

 

[RumblingRosco]

I'm indifferent to this change. The old one was "fine" and this one is "fine" but I'm not sure I understand why 40% of it is a blue circle. I guess that represents Earth?

 

[Loudninja]

Horrible logo day.

 

[HamPster PamPster]

I checked the link just to make sure it wasn't the onion

 

[JBuccCP]

I'm glad to know it's a Gannett company. Whoever they are.

 

[CrazyDude]

I'm indifferent to this change. The old one was "fine" and this one is "fine" but I'm not sure I understand why 40% of it is a blue circle. I guess that represents Earth?

They're preparing for global warming.

 

[The Faceless Master]

this is a joke thread...

wait... this is NOT a joke thread?

fuck!

 

[Majmun]

USA Today....a huge blue dot??

 

[Guevara]

Can't wait til the next time I stay in a hotel and actually see a USA Today

 

[Windu]

horrible logo.

 

[ConfusingJazz]

Hope they redesign by 2015:

 

[HamPster PamPster]

That will be $10 grand Evilore

 

[BruiserBear]

I rarely have much of an opinion on these matters, including that Ebay logo change thread, but this one is fucking terrible. That new design couldn't be any more bland if you tried to make it so.

I still like the old logo.

 

[Jarmel]

Seems just as bad as the GAP logo.

 

[SeriousApes]

 

[Bulbo Urethral Baggins]

Don't like it at all. The old one at least had a respectable newspaper feel to it. This one?
An empty blue dot? wtf

 

[John Rabbit]

boring. it's barely a "logo".

they'll change it in 3 years anyway.

 

[Dennis]

Fucking lol.

ITS A BLUE CIRCLE.

Graphical Design: Its for Everyone! Apply now!

 

[nilbog21]

Japan should sue.

 

[Femmeworth]

I came expecting a rather questionable new logo. I am not disappointed.

 

[DietRob]

I didn't see the GAF Halp me with my LOGO thread that USA Today posted.

Can someone link it?

 

[Chuckl3s]

Graphic Design sure is easy these days isn't it?

Quoted from ebay thread.

 

[Duane Cunningham]

Fuck these parent companies too for thinking we care who they are. If they were smart, they'd avoid reminding us that they exist, and that multiple news sources are actually owned by the same people.

Edit: Holy shit...

Gannett Company owns over 90 daily newspapers, nearly 1,000 weekly newspapers, 23 television stations, and more. These operations are in 41 U.S. states and six countries.[1]
This is an incomplete list. You can help by expanding it.

So if I hear something reported and want sources, I could get hundreds or thousands potentially all backing it up. And yet have it actually be only one source.

 

[MasterShotgun]

It's not particularly bad compared to a lot of redesigns, but I'm still dumbfounded. It's just a fucking blue circle. What the hell does that have to do with the USA?

What's funny is that I think that one is better.

 

[zephervack]

A circle? Seriously?

So logo design nowadays is, pick a sans-serif font, put a geometric shape next to company's name.

That will be 4 million dollars please.

 

[BenjaminBirdie]

It's not bad like that, but terrible when they stick shit like a guitar poking out of it. Surprised the other versions aren't in the OP because those are the real disasters.

 

[Zia]

Wonderful logo. Almost as pleasant as the eBay redesign.

 

[BFIB]

I cannot believe people are being paid to come up with those horrible logos.

 

[gutshot]

It's not bad like that, but terrible when they stick shit like a guitar poking out of it. Surprised the other versions aren't in the OP because those are the real disasters.

Haha! Where are those? If you link me to them, I can add them to the OP.

 

[rekameohs]

I guess they think the world's going to flood or something.

 

[demon]

So their logo is a blue circle?

This minimalist logo shit is getting a tad out fo hand.

 

[mre]

Hope they redesign by 2015:

We'd better step up our game to get to a population of 3 billion in a little over 2 years.

 

[Pai Pai Master]

Waterworld?

 

[BertramCooper]

They're preparing for global warming.

This is actually a legitimate issue I have with this logo. Given that the previous logo featured a globe, and this new logo is clearly supposed to represent a globe, it's kind of hard for me to not see it as a fully submerged Earth.

 

[Community Forum]

So their logo is a blue circle?

It's a dynamic new logo that will be used to express USA TODAY’s editorial spirit.

 

[Baconsaurus Rex]

I don't get the huge blue dot, it's bland as fuck

I mean, come on.

 

[border]

Hope they redesign by 2015:

Kinda hilarious to think that a teenage escapade in a small town nobody's ever heard of would become front page national news.

 

[tirminyl]

So...that is what they are calling a logo?

 

[DrFunk]

wtf

wtf

 

[Moussi]

That will be $10 grand Evilore

LOL. I laughed in class and people looked.

 

[Kettch]

The old one isn't spectacular or anything, but that new one is horrid.

 

[Baconsaurus Rex]

We'd better step up our game to get to a population of 3 billion in a little over 2 years.

And a female president

and queen Diana...

 

[ConfusingJazz]

Kinda hilarious to think that a teenage escapade in a small town nobody's ever heard of would become front page national news.

Look at the upper right corner.


No, not about Queen Diana's visit, the part about which edition it is.


Also, Queen Diana is a good name for a band.

 

[Kabuki Quantum Lover]

Kinda hilarious to think that a teenage escapade in a small town nobody's ever heard of would become front page national news.

Hill Valley Edition

 

[tearsofash]

Fucking Gannett.

 

[TheJollyCorner]

Hope they redesign by 2015:

"Queen" Diana...



...but hell yeah, Cubs! FINALLY! CAN'T WAIT FOR 2015!

 

[Aguirre]

shiiiit, i need to get into this logo business, seriously

 

[onadesertedisland]

Seriously? Ugh. What is wrong with USA Today was not the logo or the design of the publication. The thing they have against them is that no one reads newspapers anymore.