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WWE Raw drops to lowest TV rating in 18 years

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Zabka

Member
That would be great if they also didn't completely cannibalize their PPV business by creating the network, but they did. So their TV deal is more important than ever.

The network was the smartest thing they've done recently. They make more from network subscriptions than they have in years from PPV.
 

Dazzler

Member
The network was the smartest thing they've done recently. They make more from network subscriptions than they have in years from PPV.

I think I purchased one PPV in my life. I've been a network subscriber for over a year now

It's hoovering up people like for for whom $10 bucks a month is nothing, but who would balk at shelling out multiples of that for PPV
 

Toki767

Member
The network was the smartest thing they've done recently. They make more from network subscriptions than they have in years from PPV.

They make more than they do from PPV. And they make more than they do from TV rights.

But they probably don't make more than they do from TV rights + PPV combined.

At least not yet.
 

Mahonay

Banned
They make more than they do from PPV. And they make more than they do from TV rights.

But they probably don't make more than they do from TV rights + PPV combined.

At least not yet.
The thing that seems so stupid is that for WWE's bigger plan for relying on the Network, it relies on pulling in new fans or people with passing interest that are not already invested in their WWE ecosystem. How do you expect to create new core fans when you're shitting out half assed episodes of RAW every single week? If you don't have a hot current product the overall mainstream interest is going hit a certain peak and just stop.

How can you possibly expect people to flock to your brand when the majority of your existing fans let others know how much is sucks a large portion of the time?
 
The thing that seems so stupid is that for WWE's bigger plan for relying on the Network, it relies on pulling in new fans or people with passing interest that are not already invested in their WWE ecosystem. How do you expect to create new core fans when you're shitting out half assed episodes of RAW every single week? If you don't have a hot current product the overall mainstream interest is going hit a certain peak and just stop.

How can you possibly expect people to flock to your brand when the majority of your existing fans let others know how much is sucks a large portion of the time?

You're running under the assumption that a majority of the audience actually believes that. According to the Internet, everything sucks all the time and everything is horrible and it's impossible that anybody likes anything.

The truth is, the vast majority of families who show up to a WWE show are perfectly happy - they cheer, they buy some merch, their kids are happy, and that's that.
 

Mahonay

Banned
You're running under the assumption that a majority of the audience actually believes that. According to the Internet, everything sucks all the time and everything is horrible and it's impossible that anybody likes anything.

The truth is, the vast majority of families who show up to a WWE show are perfectly happy - they cheer, they buy some merch, their kids are happy, and that's that.
But that audience is nothing even close to the level of their hot points (Hogan and Attitude era). Their attendance level has been not that great this past year. A lot more empty seats than I can remember in their recent history. Sure, the people who do go to the live events still get a great experience most times since that's Vince's strong point after all as a wrestling promoter. It's why he's able to make Mania the insane spectacle it is now. But it just feels very flat overall at the moment.

The potential to make massive amounts of money is there for the taking, especially when they are the only show in town, but those in charge are happier with just towing the line and living off the TV rights/ad revenue.
 
But that audience is nothing even close to the level of their hot points (Hogan and Attitude era). Their attendance level has been not that great this past year. A lot more empty seats than I can remember in their recent history. Sure, the people who do go to the live events still get a great experience most times since that's Vince's strong point after all as a wrestling promoter. It's why he's able to make Mania the insane spectacle it is now. But it just feels very flat overall at the moment.

The potential to make massive amounts of money is there for the taking, especially when they are the only show in town, but those in charge are happier with just towing the line and living off the TV rights/ad revenue.

Actually, house show attendance is up in the last quarter.

But frankly, the casual audience isn't going to come back because Kevin Owens is having five star matches or all of the sudden the show has fantastic writing. The way WWE originally got from a 3 to a 5 is simple - boobs, blood, and badasses.

I've made this argument before and people don't like it, but it's true - if you like the modern WWE's level of wrestling, you don't want it to be more popular. The casual fan that was lost doesn't like long matches. He doesn't care about quality main events. Frankly, if you want AJ Styles vs. Kevin Owens vs. Cesaro matches getting 20 minutes on RAW or PPV, you want the WWE at this level of popularity - flat but steady.
 
I disregard the script and thought she was terrible. It's all about delivery and making it sound genuine. It was far from it.

But the whole point of the promo was her being disingenuous and demeaning to Brie and acting like she cared about Bryan. So if she didn't sound genuine, she did exactly what she was supposed to do.
 

Mahonay

Banned
Actually, house show attendance is up in the last quarter.

But frankly, the casual audience isn't going to come back because Kevin Owens is having five star matches or all of the sudden the show has fantastic writing. The way WWE originally got from a 3 to a 5 is simple - boobs, blood, and badasses.

I've made this argument before and people don't like it, but it's true - if you like the modern WWE's level of wrestling, you don't want it to be more popular. The casual fan that was lost doesn't like long matches. He doesn't care about quality main events. Frankly, if you want AJ Styles vs. Kevin Owens vs. Cesaro matches getting 20 minutes on RAW or PPV, you want the WWE at this level of popularity - flat but steady.
What?

I mean yeah, strong story telling is what makes wrestling entertainment truly wide appeal. But that's the biggest problem. The story telling often fluctuates from very poor to non-existent. If anything compelling happens they often stumble into it by accident.

Stronger work rate across the board is not making things worse. It's filling in the gaps where storytelling used to be.
 

UberTag

Member
Frankly, if you want AJ Styles vs. Kevin Owens vs. Cesaro matches getting 20 minutes on RAW or PPV, you want the WWE at this level of popularity - flat but steady.
I don't want to see those matches on RAW. I want to see those matches after a build during a program that builds one or both talents. I'd like to see those matches on network specials or main eventing a TV show. Watching them on a TV show with 3 commercial breaks interspersed in the middle sucks complete ass.

If anything, matches on RAW need to be shorter aside from the main event. And talents of that calibre shouldn't be fighting nearly as much as they do (usually in instances where they trade wins back and forth). They mean absolutely nothing.
 
It's not that AOL thought wrestling was beneath them, it was more that WCW was losing something like $65 million a year.

If it was making a ton of money, they would have kept it around easily.

I think it was a bit of both, WCW losing so much money was a strong justification along with Jamie Kellner coming into power over Turner owned networks after Ted was pretty much pushed out due to that ill conceived AOL merger. Pro-wrestling ad buys being relatively shit compared to even syndicated reruns didn't help either. But Kellner and Brad Siegel and whatever other suits were there definitely didn't care for wrestling and got rid of it as soon as they could with Ted pretty much out of the picture. Kellner is also hated by people who know he was responsible for cancelling a lot of WB's animation block back in the day.

http://www.nytimes.com/2001/03/19/b...tling-in-first-decision-by-its-new-chief.html



EDIT: Just found a timeline. http://www.wrestling-online.com/timeline/the-sale-of-wcw-to-wwe/
 

RBH

Member
Raw on Monday night going against the Grammy Awards did not set a record seasonal low, as it did 3.46 million viewers, up from the 3.37 million record low of two weeks ago, but down from the 3.726 million average from last week.

It was still the second lowest number of the last 18 years that wasn't a holiday or going against football.

It was down six percent from last week, but that has to be considered a good sign overall, since last week didn't nearly the competition, and featured the Daniel Bryan retirement. The Grammys on CBS did 24,951,000 viewers on average head-to-head.

Raw was the top rated show on cable for the night.

The three hours were:

8 p.m. = 3.66 million viewers
9 p.m. = 3.54 million viewers
10 p.m. = 3.23 million viewers
http://www.f4wonline.com/news/raw-ratings-down-still-top-rated-show-cable-207771
 

Sephzilla

Member

Dat first hour

csiLN.gif
 

Barrage

Member
When its Reigns in the third hour and the rating drops it's "they tuned out in droves." when its Bryan in the third hour and thw rating drops its "fans got sick of waiting".

Whatever rationalization helps, I guess.
 

FStop7

Banned
LOL at the ratings for Reigns/HHH. Nobody cares.

The HHH stuff really confuses me. He acts like he draws this monster heat because everyone hates him, but the truth is that nobody hates him. Nobody cares about him. They're tired of and indifferent toward him.

It's really strange because it sounds like HHH has been the one making a lot of the smarter decisions behind the scenes, but the dude just cannot let go of his desire to be in the limelight. It's like the washed up high school football star who spends his days pounding beers and retelling the same old stories to the same old audience... except the audience is shrinking.

Roman just never was. He's the Scrappy Doo of pro wrestling.
 
When its Reigns in the third hour and the rating drops it's "they tuned out in droves." when its Bryan in the third hour and thw rating drops its "fans got sick of waiting".

Whatever rationalization helps, I guess.
What are you basing this on? Do you have quotes for this?

I feel like some of you guys see opinions on the Internet and then work yourself into a shoot over it.
 
When its Reigns in the third hour and the rating drops it's "they tuned out in droves." when its Bryan in the third hour and thw rating drops its "fans got sick of waiting".

Whatever rationalization helps, I guess.

And vice versa. "Bryan's not a draw". "It's not Reigns' fault, viewership is down in general".
 

Mizerman

Member
When its Reigns in the third hour and the rating drops it's "they tuned out in droves." when its Bryan in the third hour and thw rating drops its "fans got sick of waiting".

Whatever rationalization helps, I guess.

I'm sorry, but that's the same rationalization used against Bryan to declare that he's not a draw. But it's a different story when it involves Reigns now?

Sounds like a terrible excuse.
 

VoxPop

Member
They dropped nearly 1m viewers in the 3rd hour. Their top guys are being outdrawn by Shane McMahon in 2016.

Raw vs WWE just sounds terrible. Are they really planning on giving Shane a win over Taker at Mania?
 

Google

Member
Surely people leave in the 3rd hour because it's almost midnight on a school/work night and there's other things to be doing than watching three hours of wrestling after watching 3 hours of wrestling the night before?
 
Surely people leave in the 3rd hour because it's almost midnight on a school/work night and there's other things to be doing than watching three hours of wrestling after watching 3 hours of wrestling the night before?
I think that's a huge part of it. It's just something people watch, but it's not must see TV, especially when you can just catch results later on the internet.
 

kirblar

Member
They dropped nearly 1m viewers in the 3rd hour. Their top guys are being outdrawn by Shane McMahon in 2016.

Raw vs WWE just sounds terrible. Are they really planning on giving Shane a win over Taker at Mania?
This always happens. Kids go to bed.
 

Radec

Member
Teddy Long is behind all those 6 man tag team matches playa.

It could have been worse if H didn't came out and beat the shit out of Reigns.
 

Toki767

Member
Surely people leave in the 3rd hour because it's almost midnight on a school/work night and there's other things to be doing than watching three hours of wrestling after watching 3 hours of wrestling the night before?
Viewers stayed around when Raw was just from 9 to 11. Or do you think Raw would do better from 8 to 10?
 
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