POWER/PRICE
- Power-wise, about PS4-level and with architecture that would make porting third party games as easy and cheap as possible.
- I'm not knowledgeable enough about how much parts cost to make a sensible estimate at the lowest possible price you could set the console at, but $250 would be ideal even if it meant taking a small loss. $300 if that's completely infeasible. Any more than that, and the console's in difficulty.
- No backwards compatibility, but region free.
- No Blu-Ray/DVD playing functionality unless it could be done at no extra cost. Waste of money for a dying market.
CONTROLLER
- Controller-wise, it would be a remote-style motion controller with additional buttons (replace the big 'A' button with a SNES style A/B/X/Y diamond for starters). However, for people who do not wish to use the pointer/IR, you would be able to use it in the same way as a standard wireless controller, without having to point or use a sensor bar.
- Compatible with Wii U gamepad and Pro Controller, though no game would require them and they would not be visible in advertising. They would strictly be a bonus for those who owned a Wii U, and the gamepad screen would not be used.
INTERFACE
- Every console function would be accessible from a menu similar to that of the Wii/U consoles, but Waru Waru Plaza would be expanded into a fully interactive Animal Crossing-esque Mii village where you have your own house, friends populate neighbouring houses, functions are accessible from shops and arcades. Downloading, registering and playing games would unlock prizes in your village (costumes, furniture, artwork, decorations) as would completing in-game achievements, and participating in mini-games and special events taking place in the village itself - there could be a timed mini-game at christmas only to unlock a pine tree or santa outfit, for instance, or an event could be timed to promote a new game release. Every few months (3/4 times a year) there'd be prizes for the most impressive village, with rewards being eshop vouchers, more special items, etc. However, all this would be entirely optional and if you just wanted to operate your console from the menu, or quick-start straight into a game upon activation, that'd be possible too.
- You would also be able to visit and customise your village from a smartphone app (where you could also unlock additional prizes) and every downloaded Nintendo smartphone game would be linked to your village in some way, making it the hub of your Nintendo world.
- Basic online functions (gaming, chat, browser, Miiverse) would be free, but a paid service would offer eshop discounts, free downloads of older games a la PS Plus, additional chances to win prizes for your village and beyond.
GAMES
- Launch with Zelda as the flagship first-party game, F-Zero NX as the big multiplayer game and graphical showcase, and the aforementioned village interface as Animal Crossing stand-in. Zelda bundle and F-Zero + additional controller bundle at launch.
- Make sure major third party titles are present at launch and beyond, even if it means moneyhatting the ports. In the latter case, work with third parties to ensure ports are optimised and include special features (maybe a Mario team in FIFA; Mario/Luigi hat or Princess dress for COD or GTA customisation; Link in Street Fighter) which would be unique to the NX versions. Offer bundles with third party games, feature them in advertising, have village events to promote big third party releases (play a parkour minigame to win an Assassin's Creed hood for your Mii!).
- Beyond launch: 3D Mario game for Christmas 2016. Mario Kart for Summer 2017. Smash for Christmas 2017. Spla2n and Metroid 2018. Pad out release schedule with low-to-mid budget revivals of neglected minor series like 1080 Snowboarding, Excitebike/truck, Waveracer, Mach Rider (as a higher budget release later in the console's life), etc. Enhanced ports for Xenoblade X, Donkey Kong Tropical Freeze, a Bayonetta + Wonderful 101 Platinum Collection, Paper Mario TYD.
- Invest in important third party exclusives with Western focus: TimeSplitters would be a great one, as would (fingers crossed) BG&E2. Pay for these to ensure permanent exclusivity and to help build third party relationships.
MARKETING
- All video advertisements would show the console and controller, what the controller brings to a selected game, then show how playing games allows you to enhance your console's village. Games advertised in this way at launch would be Zelda, F-Zero and two or three third-party titles (COD, FIFA, exclusives) to show a wide variety of experiences. Keep message simple: this is the console, these are the games you can play, this is why you should play them on THIS console.
- Nintendo Direct within one month of launch to reveal lineup of games beyond launch.