I really don't understand why people make such a big deal about the schedule getting released, aside from the NFL telling people it's a big deal. Your opponents for the year, which is the most important part of it all, is such a calculated thing and can basically be figured out years in advance. I just don't see what all the hype is about. Obviously the NFL tries to make every thing seem incredibly significant and they would make an event out of watching paint in the stadiums dry if they thought people would watch, but fans that buy into it is weird.