It's not just marketing when the media focus has directly impacted the XB1's design and pricing.
Forced Kinect, a mandate for 8GB of RAM early forcing the ESRAM/DDR3 solution (which itself forced a weaker GPU), and a greater percent of first party financial investment going to media features (NFL, new Halo show, Quantic Dream's simultaneous show/game deal) versus games.
Sony will have almost all the same entertainment apps, sure, but the efforts of Sony's first party management are entirely focused on games, the hardware design was entirely focused on games, and they'll likely continue to deliver on the games front.
Microsoft meanwhile has their efforts divided more substantially and will therefore likely see that transition to their offerings as the generation goes on.
Ultimately the problem here is that Microsoft is trying to offer a media box when they themselves have no worthwhile media to present on it, so they're paying for exclusives and trying to ramp up their own media production efforts. Meanwhile Sony Computer Entertainment is part of a larger conglomerate that has most of it's other divisions focused on every other aspect of media. Sony Pictures is a significant player in movie and television programming. Sony Music is one of the biggest publishers i their industry. Kaz Hirai runs all of them now and is clearly looking to leverage that to the PS4's advantage.
Anyhow, to the OP's question. For me personally they need to take Kinect out of the box, prove that DRM isn't coming back as soon as they've got the hook in a few million consumers, and most importantly show meaningful 1st party software production. I could probably live with them not removing Kinect if the price comes down relatively quickly on the hardware, but if there are lingering concerns about DRM returning I'm out, and that only happens if they show much greater support for 1st party development at E3 2014 than they did at E3 2013.
You have a valid point about their dedication to the “snap” mode being in the console leading to their 8GB DDR3 architectural decision, which lead to the eSRAM and Move Engines, the weaker GPU and the rest. I would say to be fair to them, that if we knew the leaks about Sony’s console, they knew them with greater certainty and at that point in time the PS4 has 2GB GDDR5, and even when they had the chance to still make changes only 4GB GDDR5 and they probably still felt fairly comfortable.
When you consider the leaked specs of Sony’s machine at the point they put these ideas in stone, they probably felt they had the more powerful console at the time, despite the weaker GPU when Sony were targeting so little RAM (high bandwidth RAM or not) back at the time they made these choices. I don’t think for a second MS would have made the choices they did if they thought Sony would end up with 8GB GDDR5. What happened, happened, Sony gambled and got lucky and MS are stuck with a slightly less capable machine, but I don’t think it’s fair to say they actively chose to have a weaker machine to accommodate these advanced features.
But I would add this for your consideration – I see “snap” mode, and indeed the rest of the supposed “non-gaming” features of the console as very pro-gamer – they create an ecosystem where you are always able and always ready to game whenever your friends are.
- None of your mates are online so you switch to TV and watch for a bit, then a notification comes in that someone is online and wants to play – you are right in. Without TV being part of the UI you have to make a choice – am I in the gaming part of my TV experience, or the TV part of the TV experience – they become the same thing so you are always there in the console when people are ready to play with you.
- Snap mode – that could mean a video chat during a co-op game, a game guide snapped to the side of the screen (that apparently MS are pushing to be mandatory for all games), or it could mean that you don’t have to leave the game when you or your partner has a TV show they want to watch – just snap it to the side and keep gaming.
- Kinect for me is the console automatically signing me in, swapping button configs so I never again spaz out because someone left my sticks un-inverted, or miss a scoring chance in FIFA because a friend switched to classic controls and I spoon it over the bar. It means video chat as well as just voice chat with co-op partners. It means motion capture in project spark. It means voice commands stripping away pause screen admin. It means universal remote functionality that in itself would cost more than Kinect adds to the price. I think people are being way too narrow minded about what Kinect can do for the gamer without even considering motion control games (which I also have no interest in at all).
My bottom line is games are games though, and the launch year is all that matters to me, as I can only afford to buy one console a year really and intend to buy both eventually. Right now the X1 looks better for games, and it has a load of added value for everyone (including gamers) with the features it has added.