Yeah, sorry about that, I thought it launched in September 2011, not October. There was a 2c difference.
But the price is bullshit. Way overpriced. Indefensible really, and confusing. There's not enough price differential to justify the 5c in Australia. I'm sure many idiots will buy it anyway for the colour, but anyone with any nous will just buy the 5S and bank on the higher resell value down the line to justify the extra 100 bucks.
The Financial Review was saying there's a 100 dollar difference between the current 5 model and the 5S. Is that justified?