Firestorm said:
Yeah, near as I can figure from spending way too long reading the RFD thread, this is how Futureshop screwed everything up.
During the E3 promo (and beyond), customers were asked to preorder way early, under the condition that preordering is great, and your early seat in line gets you the best of everything, so when deals and promos come up (like the steelbook), you get first dibs automatically.
Then they offered the steelbook as a preorder incentive, and took another pile of preorders.
Then someone in their website design team suggested that instead of just giving the books out with orders that were marked as preorders, they should have "steelbook: price $0" as a separate item on orders that qualify for them. Someone in charge said "That's a great idea. Let's start doing that. Right now." And some lackey said "We can take new orders that way, but what should we do about the preorders we already have? Should we just manually update each and every preorder in the system?" And the guy in charge said "I have a better idea. Fuck everyone. Nobody from the old system gets any preorder goodies."
Now since Futureshop was sitting on a pile of unclaimed steelbooks, they made a post on RFD saying that preorders for the steelbooks were open again, for anyone who missed them, oh and by the way, anyone who was screwed has the option to cancel their old preorder and re-preorder now at the back of the line. All of us were supposed to find that out by reading RFD, since it wasn't important enough for a mass email.
And then Futureshop didn't even have enough steelbooks for this new group of RFD preorders. So they gave them out randomly, mostly to this group, with no concern for when the preorders were placed, not even within the last-minute RFD group of preorders.
So they told the E3 preorder group to go fuck themselves because the idea of preordering early and getting the best deals is way too good of a deal, so Futureshop can't be expected to honor it, and they changed the terms on their site so that it says that you only get the deals that were offered at the time you placed your order. Which still doesn't excuse Futureshop, because at the time of the E3 preorders, future perks (like the steelbook) were part of the offer.
And they told the middle group of preorders to go fuck themselves, because they preordered too early, and their preorder goodies were cancelled without notice, and they should have read RFD and re-preordered if they wanted them.
And they actually told (part of) the final group of preorders to go fuck themselves, because they preordered late anyways, so what do they expect?
So after an angry email shitstorm, a Futureshop rep appeared on RFD and said that they ordered a new batch of steelbooks, and everyone who preordered should be getting one.
The second batch appears to be arriving now.