What's funny to me about the whole "Why should Barbara be crying"/"Would someone make a cover of a male superhero crying?" criticism is that stoicism is a fully masculine ideal. So basically these people who are presumably fighting for women are saying that women should be more like men? Seems kind of backwards.
If anything, it could easily be argued that the stigma against men showing emotion is the real issue. Stoicism is a silly masculine ideal.
Hey, here's an idea: let's not "gender" emotions and ideals and let people be who they want to be. What a concept!
Honestly? That's business.
Edit: I'll even expand on this to say that they know who they're marketing toward. Look at all the 80's and 90's franchises that have been revived. I ordered a god-damned She-Ra statue for $80. Ain't no kids got $80. This stuff is all targeted at adults who remember this stuff from when they were kids.
Yep, comics are for nostalgic dudes I guess, screw anyone who'd want to be interested in comics and help revitalize and make progress out of a industry still struggling with issues.
Their IP, their rules?
No company should be doing that kind of shit, especially those allegedly trying to attract women and younger audiences.