http://fortune.com/2015/06/24/nintendo-reggie-fils-esports-vr/
It is interesting how VR is talked about, but each major platform holder has also tried to move more into eSports in their own way. MS has Halo, Gears, and to a lesser extent, Killer Instinct. Sony is betting all of their eSports budget on Street Fighter V, and Nintendo is the one company to host their own tournament wholly on their own. Of course the rules for the tournaments were wacky, and for the 2nd year did not offer a cash prize.
If Nintendo is serious about eSports, they need to set up a structure that rewards players for training and entering. Also, just as important, they need to gear their games towards making it easy to play and to watch. While I loved the Nintendo World Championship, games like Splatoon and Mario Kart can be hard to watch competitively due to issues such as not knowing who is on what team, interaction with the crowd, etc. It's just the little things that can go a long way. Creating a competitive mode for each game can go a long way.
In both cases, Nintendo abandoned eSports and virtual reality in favor of creating console and portable games around iconic characters like Mario, Donkey Kong, and Link. But Nintendo is still keeping an eye on both markets.
We have a long and deep history with VR with Virtual Boy, and we also have a history with augmented reality because theres AR in Nintendo 3DS, Reggie Fils-Aime, president of Nintendo of America, says. We know the tech and we know how the tech has evolved. For Nintendo, we always go beyond the tech to make sure that the experiences we do are fun and theyre social, and I think those are the two key opportunities today on the VR/AR space. Are they both fun and social? I dont think thats there yet. So were going to continue to stay close to the technology. Were going to continue to do our own internal experiments, but we dont believe its ready for prime time yet.
But what is ready for prime time is eSports. Nintendo stepped back into that arena last year at E3 with the Super Smash Bros. Invitational and this year brought back the Nintendo World Championships to kick off E3 2015.
We saw success last year with the Smash Bros. Invitational, and Smash Bros. has always been a game in the eSports community, Fils-Aime says. What were really gratified to see is that the community has now embraced Super Smash Bros. for Wii U because it has the speed and customization they like. Were also seeing them embrace Mario Kart 8, as well as Splatoon, in a competitive environment. Weve always been close to the eSports space and will continue to be.
According to Fils-Aime, eSports is a great way for fans to get hands on time with new games like Mario Kart 8 and Splatoon. While Nintendo hasnt committed to another World Championships, Fils-Aime says the company learned a lot in executing this tournament and has plenty of experience to create these types of events.
Were fortunate that weve got the range of content to pull it off in the here and now, and were really gratified to see the reactions, Fils-Aime says. All of that is going to go into the mix as we think about proper opportunities, future E3s as well as potentially taking the idea outside of E3. So its something were going to be looking at really hard.
It is interesting how VR is talked about, but each major platform holder has also tried to move more into eSports in their own way. MS has Halo, Gears, and to a lesser extent, Killer Instinct. Sony is betting all of their eSports budget on Street Fighter V, and Nintendo is the one company to host their own tournament wholly on their own. Of course the rules for the tournaments were wacky, and for the 2nd year did not offer a cash prize.
If Nintendo is serious about eSports, they need to set up a structure that rewards players for training and entering. Also, just as important, they need to gear their games towards making it easy to play and to watch. While I loved the Nintendo World Championship, games like Splatoon and Mario Kart can be hard to watch competitively due to issues such as not knowing who is on what team, interaction with the crowd, etc. It's just the little things that can go a long way. Creating a competitive mode for each game can go a long way.