All im saying is for one company, the engine is its bread and butter. For the other, it isnt. Sure, they could "invest" in making one thats multipurpose like Unreal or frostbite, but considering 343 cant even do the fucking game right yet, id rather they concentrate on that and leave the engines to the experts.
saw your previous edit late.
Nah, I don't expect "the same results" as Unreal, whose business is selling the engine. But other first party studio's have engines that continue to wow. Naughty Dog, Decima for example.
Other engines that aren't licensed are striking as well, like Frostbite and Rage. I expect MS' premier studio to continue to mentioned amongst the greats.
At this point, I don't see that approach being taken. I'm just saying it would have been cool if 343s first order of business, rather than H4, was to create a engine designed from the ground up to bring Halo to next gen.