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[Fess]

It'll be a GeForce Now future.

Yeah I think so too, eventually it'll be too expensive to buy their cards to have at home and the differences between the cards you can actually afford and what you can get through cloud computation will be too big to ignore.
Pray that you live near a server…

 

[owandeseis]

Just as expected, some NVIDIA GPUs have dropped significantly in price since the 9070 XT was released (I got my 5070 for 480€). In contrast, AMD's GPUs haven't dropped much.

Exactly, when you check each card's MSRP you'd think people is stupid for buying NVidia's ones but once you see real prices it makes a lot of sense sadly.

5070 and 9070 got the same MSRP in Europe (630€), but the reality is that you can buy the 5070 for 570€ or less nowadays, while the cheapest 9070 goes for 670€.

Same goes for the 9070XT vs the 5070TI, the MSRP difference is 200€, but real price difference is 50-100€ max.

The ideal option right now for anyone looking for one of these cards is to wait for a flash deal on a 5070 or 5070ti, which happens almost every week, since sadly there's no deals at all on AMD ones.

On the cheaper range i must say the 9060XT is actually selling at it's MSRP right now, but i bet this won't last long, so hurry if you are interested.

 

[Cyberpunkd]

Holy shit, in just 2 years gaming went from being half their revenue to like barely 10%?

Buckle up PCMR, RTX 6000 is gonna be even more expensive for it to be worth it for them.

If you thought the GPU market was bad during the crypto mining years…

Bingo.

 

[Astray]

Holy crap I forgot about that one, imagine if that had gone through.

Would have been a doomsday scenario for all tech players imo.

 

[NoobSmog]

Have been waiting for the 9070 xt to drop it's price for a while now but the lowest I've seen it is $850. I ended up getting a 5070 near msrp. This is completely on AMD due to price and availability.

 

[Fafalada]

Yeah, if this is the real street price, that's dumb. And there is no tariff excuse in Europe.

Not sure what Tarif's would have to do with company relative pricing - I'm pretty sure both of them are getting tariffed in US equally.

Also - a side note (because again, it affects all US based companies) but Europe pricing has always been inflated due to added taxes/tariffs.
On average it's 1.5x higher to US pricing - and that stays consistent even when Fx changes (they adjust prices to compensate so it never drops below).
The worst I've seen is for some products getting pegged to GBP (so 100USD = 100GBP + 20% Taxes) - where indeed it goes higher than 50% delta.

It's the most galling with digital products (eg. 80Euro games to 70 USD) where it's entirely a market gouging exercise though.

 

[StereoVsn]

Not sure what Tarif's would have to do with company relative pricing - I'm pretty sure both of them are getting tariffed in US equally.

Also - a side note (because again, it affects all US based companies) but Europe pricing has always been inflated due to added taxes/tariffs.
On average it's 1.5x higher to US pricing - and that stays consistent even when Fx changes (they adjust prices to compensate so it never drops below).
The worst I've seen is for some products getting pegged to GBP (so 100USD = 100GBP + 20% Taxes) - where indeed it goes higher than 50% delta.

It's the most galling with digital products (eg. 80Euro games to 70 USD) where it's entirely a marketing gouging exercise though.

Some of the excuses for AMD street pricing in US have been tariffs.

 

[Mistake]

It's crazy to see premium brands go under so much. I remember when intel was peak

 

[pulicat]

Nvidia dominated because their GPU's prices in many countries are actually cheaper or in the same price range as their competitors GPU. No one is going to buy overpriced AMD GPU when DLSS, RT and MFG are the essentials part of pc gaming right now.

 

[peish]

Neural rendering is real and it is coming starting with blackwell generation. I suspect Nvidia driver issues is because of the paradigm shift in Blackwell

While amd is only talking about fsr4, Nvidia has moved into AI renderers… who says Nvidia don't care about gaming graphics?

 

[Ronin_7]

Those are mostly for clusters and sure are paying off for Nvidia.

'

However an "overlooked" factor behind gaming revenue growth may be the increasing diversion of high-end consumer GPUs into small-scale AI operations. As demand for AI compute spreads beyond large data centers to startups and independent developers, some gaming-class GPUs – especially higher-end RTX cards – are being repurposed for machine learning workloads.

'

 

[DenchDeckard]

Bought a 9070 xt and feel great about it.

Hopefully the 9060 xt and 9070 xt claw some marketshare back.

 

[MarV0]

Bought a 9070 xt and feel great about it.

Hopefully the 9060 xt and 9070 xt claw some marketshare back.

Enjoy it's a great card.

We'll get a much clearer picture when Q3 and Q4 numbers are out.

 

[EN250]

FOMO alone makes it hard for AMD to compete, brand is subsisting there just so Nvidia can't get dragged in the courts for monopoly claims

 

[PeteBull]

FOMO alone makes it hard for AMD to compete, brand is subsisting there just so Nvidia can't get dragged in the courts for monopoly claims

Brand has nothing to do with it, ppl buying amd cpu's even tho few years back intel had majority of the market, yet amd made outstanding products at top end, priced properly mid and low ends and voila- ppl gravitated towards better option simply.
With nvidia fucking up majorly 50xx series amd has to make all the right moves here, pricing included, and so far they keep fucking up big time, pricing included, yes i emphasise on prices coz amd somehow thinks their gpu's are as good as cpu's, while they are not.
Amd's gpu division is like that basic bitch thinking she is baddiest of the baddies

 

[EN250]

Brand has nothing to do with it, ppl buying amd cpu's even tho few years back intel had majority of the market, yet amd made outstanding products at top end, priced properly mid and low ends and voila- ppl gravitated towards better option simply.
With nvidia fucking up majorly 50xx series amd has to make all the right moves here, pricing included, and so far they keep fucking up big time, pricing included, yes i emphasise on prices coz amd somehow thinks their gpu's are as good as cpu's, while they are not.
Amd's gpu division is like that basic bitch thinking she is baddiest of the baddies

Intel =/= Nvidia

They've been slacking for years to the point AMD was able to catch up and so on

Nvidia been way ahead of the game for years

 

[PeteBull]

Intel =/= Nvidia

They've been slacking for years to the point AMD was able to catch up and so on

Nvidia been way ahead of the game for years

Thats why im saying amd has to price their cards accordigly here, aka at least 20% below nvidia prices between products that have same/similar raster performance, aka for example recent 9060 xt 16gigs has to cost at least 20% what ngreedia's 5060ti 16gigs card cost which currently isnt the case.

Currently we got:

https://pcpartpicker.com/product/B7CCmG/gigabyte-windforce-geforce-rtx-5060-ti-16-gb-pcie-x8-video-card-gv-n506twf2-16gd

so 5060ti 16gigs for 430$ cheapest, yet amd's cheapest 16gigs is 390$:

https://pcpartpicker.com/product/jbTFf7/asrock-steel-legend-oc-radeon-rx-9060-xt-16-gb-video-card-rx9060xt-sl-16go

20% difference would happen if amd card would be avaiable at 344$ so tiny bit below msrp, yet they are 40$ above msrp, cheapest models too...