Hong Kong's Disneyland to Host Marvel Superheroes
Made popular in China by the success of "The Avengers," the superheroes will have their own themed area in Disney's only site in the country.
HONG KONG It might be the smallest Disneyland in the world, but Hong Kongs site will soon boast something unique, as the citys financial chief unveils plans for the theme park to host an area dedicated to Marvels superheroes.
Introducing his annual financial budget at the citys legislature Wednesday, John Tsang Chun-wah said Disneyland Hong Kongs Marvel section will be the first of its kind in the world when it is launched within the coming few years. The park, which is 52 percent owned by the citys government, will pay for the project with its operating surpluses, Tsang said.
According to local press accounts, the Marvel-themed area will be completed by 2017. Decisions will be made within the next few months about the one or two characters that will be introduced as the core of that extension.
The plan is in line with Disneys earlier announcement that it planned to introduce more elements from Marvel Entertainment into its theme parks, with the corporation having acquired the latter in 2009 for $4 billion. And Hong Kongs theme park -- which has proved to be a big pull for tourists coming in from mainland China -- could be seen as a good entry point for such an approach, given the success of films featuring Marvels superheroes in Chinese-speaking markets.