This Week Sales:
Sales History:
Since 11/27/07 - 11 total weeks:
360 - lowest week. Following the trend. Next Gen Avg = 13,028.
Post Holiday Avg = 6,876.
Wii - 2nd lowest week. Establishing new trend: 65-75k. Next Gen Avg = 138,466.
Post Holiday Avg = 81,629.
PS3 - 4th lowest week. Very consistent sales. Trend: 18-23k. Next Gen Avg = 43,627.
Post Holiday Avg = 21,758.
Results, Analysis, & Expectations
The 360's sales are insignificant. They will not hit 1 million units before its successor is announced. 2k-6k per week for the foreseeable future.
The PS3 has flopped after 11 next-gen weeks. Almost three months and the biggest title increased hardware sales by ~4k. Multiple factors can be considered, but price must be chief among them. On a positive note, at 23k, the PS3 had its second highest sales of the year. :| Expected mediocrity until at least October. 18k-30k per week for the foreseeable future.
The Wii is clearly dependent upon hardware shipments, as sales rose by ~13k without a new title on the charts. It has sold between 3.35x and 4.19x as many units as the PS3 since the post-holiday "lull" began. Until Nintendo can supply Japan with as many Wii as they want, we'll never truly know the impact of individual software units. One might assume that they would hold some units back for the impending big releases like DQS. 65k-80k until production increases.
Expectations for 02/05-02/12
360 - 6k
Wii - 72k <--- Clearly dependent upon shipments.
PS3 - 21k <--- Dark times ahead.
This Week's Market Share:
Market Share History:
Code:
[B][U]Date____ 360 Wii PS3[/U][/B]
11/27-12/03: 25% 49% 26%
12/04-12/10: 24% 49% 27%
12/11-12/17: 21% 50% 29%
12/18-12/24: 17% 57% 26%
12/25-12/31: 16% 56% 28%
01/01-01/07: 15% 58% 27%
01/08-01/14: 14% 59% 27%
01/15-01/21: 14% 60% 26%
01/22-01/28: 13% 60% 26%
01/29-02/04: 13% 61% 26%
02/05-02/11: 13% 61% 26%
Significant Notes:
1. Wii has an almost 900k lead on PS3 in 11 weeks.
2. The PS3 has never been closer week-to-week with the Wii than 20k units, and 45k units this year.
3. The PS3 hasn't sold more than 76k units in one week since launch.
4. The Wii hasn't sold less than 65k units in one week since launch.
5. The PS3 has never come closer than 28% market share.
6. The Wii hasn't lost market share since it went on sale.
7. The PS3 just had its second best week of the post-holiday year. 23,431 (1st - 25,531 - 1/8-1/14)
8. The Wii just had its second worst week of the post-holiday year. 78,550 (1st - 93,708 - 1/8-1/14)
9. In the same time that the PS3 sold 100k, the Wii sold 400k. The 360 sold 35k.