Kevin Durant just shot himself in the foot.
I don't know how much the rest of you know about basketball culture (I'm an expert), but honor and shame are huge parts of it. It's not like it is in football where you can become successful by being an asshole. If you screw someone over in basketball, you bring shame to yourself, and the only way to get rid of that shame is repentance.
What this means is the NBA audience, after hearing about this, is not going to want to purchase tickets for any games, nor will they watch any televised games. This is HUGE. You can laugh all you want, but Kevin Durant has alienated an entire market with this move.
Kevin Durant, publicly apologize and retire or you can kiss your legacy goodbye.