Sony announced most of the pricing for their 2016 lineup.
http://www.flatpanelshd.com/news.php?subaction=showfull&id=1455632344
The X940D is launching at the same price the X940C launched at. The X930D is actually $500 more than what the X930C launched at. It's actually cheaper in the UK So much for bringing 4K prices down.
Looks like the OLED E6 will be the one for me as long as there aren't any issues.
LOL
Sony never learns with their TV division.