What's strange is that last year I distinctly remember much more positive (or at least hopeful) Vita media coverage coming out of most of the major video game events and since then I've predominantly seen Sony do little to capitalise on that opportunity.
You mention that the Vita isn't selling well and I'd posit that Sony's own mixed (or non-existent) messaging is partially to blame for that. Their retail presence has already been diminished, but that doesn't mean that should also be the case online and yet, whether it is the case or not, their interviews, marketing, and gaming announcements have relegated the Vita to something of an afterthought, even on their official channels which lends little credibility to the notion of the Vita being a "key pillar" for them. What they call support is repositioning the platform into a remote play machine and not backing many of the Vita's core strengths or actively promoting the releases that it does get (whether they're indies, ports, localisations, or even exclusive titles).
In short they make it a lot of work and effort to find out about the Vita and what they do tend to talk about in relation to the Vita aren't things people who own or would own the device for can get excited for.
And then you look at the PS4 and you wonder why that is at all.
So yeah, great article. Sony should be making these points themselves rather than having others do it for them.
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