If EA and Spielberg managed to market Boom Blox better things would have been very different as they were first to market (to the point I could see Angry Birds made as just Boom Blox ripped off for mobile 1.5+ year later, months after the sequel even).
They definitely saw the future, just didn't quite manage to capitalize on it effectively on a mainstream platform. Maybe they didn't focus the marketing on the animal things enough past the first trailer even though it's themed around them? I have no idea.
It's a shame as they were actually very well produced games from the start and probably with the creativity of the whole Angry Birds series already laid out within just two games rather than withhold and trickle out new concepts and themes so very slowly.