This looks like the real deal. Looks absolutely slick. Like someone said, resembles a macbook air.
Now for the magic price point....120 GB doesn't have me very confident that it will be cheap.
Are 120 GB HDDs just as cheap as 80 GBs these days, though? If so, then maybe the bump in GB won't preclude a price drop to $299....but $299 is necessary. And I think Sony has to drop the price to $299 levels to reach their 13 million units shipped this year.
Also, the controller is the standard DS3. Doesn't this debunk the PS3 waggle rumor? If they were making a big push for a new controller interface, wouldn't it be packed in?
Also, since these guys are already being manufactured and boxed, realistically how long are we going to have to wait for these to hit store shelves?
Sin said September, but it looks like they're already good to go. Perhaps they're just manufacturing lots of units now in anticipation of larger demand.