They'll give a shit if you point it out to them in big shiny letters. Do you have any concept of marketing?
So why doesn't Sony advertise their resolution advantage?
- Thread starter Arc
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They'll give a shit if you point it out to them in big shiny letters. Do you have any concept of marketing?
And then they will give a shit when it isn't there / is unachievable, and the complaints begin. If there happen to be competing platforms that can do this and market it also, this becomes an even bigger issue
RandyBobandy
Banned
It can only be done on game by game basis anyway.
And since especially if it's multiplat, it's going to sell more on PS4 anyway so what's the point?
Because resolution isnt Sonys horn to toot. Its the developers. If people wanted 1080p out of the XB1 games that are running at 900p they could get it. It would just take more time and money. Sony can brag up their hardware all day long but resolution isnt really something they can brag about even though one kind of begets the other.
Because a sticker on a box would be cheap advertising about how powerful your console is. Somebody is browsing a game store and sees these stickers on boxes about how the PS4 has better resolution and people will think better of the PS4 as a result.
People are wrong to say that people don't care about this stuff. In practice, they may not ever see that 900p is blurrier than 1080p unless seen side-by-side, but they *do* know they want the best they can get. They know that 1080 is a bigger number than 900. People make purchasing decisions all the time based on people telling them 'this or that is better because of blah blah things I don't understand but it sounds good anyways'. All the time.
So yes, people would care. It would make a difference. And Sony would absolutely do it. But they cant, cuz its not in their power.
WeAreStarStuff
Member
Are you seriously comparing this to Rosa Parks and the civil rights movement?! Seriously?
PensivePen
Member
No. The opposite in fact.
itchy. tasty
Member
So, if the situation had been different, and the XBO turned out to be a more powerful machine, would Microsoft be shouting it from the rooftops??
I have a feeling they would
EchoChamber
Member
The people already know that,thanks for his friends, family and coworkers.
MilkyJoe
Member
To answer OP
Because they don't have an out and out advantage, there are 1080p xbone games, they cant spend valuable advertising time explaining that sometimes they have a resolution advantage and sometimes they dont, and it all depends on blah blah and this, that and the other...
At the moment the UK advert states "the world's most powerful console" That is all average joe needs to hear. And before we repost that nonsense from earlier saying that average joe does care about resolution, my brother had his 360 plugged into the scart of his LED TV, until I changed it for him, because he did not know any better.
Because they don't have an out and out advantage, there are 1080p xbone games, they cant spend valuable advertising time explaining that sometimes they have a resolution advantage and sometimes they dont, and it all depends on blah blah and this, that and the other...
At the moment the UK advert states "the world's most powerful console" That is all average joe needs to hear. And before we repost that nonsense from earlier saying that average joe does care about resolution, my brother had his 360 plugged into the scart of his LED TV, until I changed it for him, because he did not know any better.
urm...
i dont think any publisher/ dev would be happy, if sony would start to spoil their sales on another console.
you re assuming that such advertisements lead to more ps4 sales, but in reality they could just lead into less game sales on the other plattform. devs wouldnt release any multiplats with an advantage on the ps4 side...
what kind of sticker should that be? tell me one, that the xbox one cant have as well
lolosgolos
Banned
Simply because they can't guarantee that every game will do 1080P on their console
D
Deleted member 125677
Unconfirmed Member
yeah i read it... read my post... not one publisher is going to spoil his own game.
/edit
plus, xbox games would have that sticker as well. just some games wouldnt... thats just a mess in the end. not very consumer friendly
I read your post and thought you got it, but then asked what sort of sticker could they put on there that Microsoft couldn't. And that is answered in the OP("1080p only on Playstation 4").
But yes, you're right. No publisher is going to allow this. Sony do not have the power to just stick personal advertisements on boxes without consent.
Should be 'end of thread', but people continue to not read the OP.
No, they wouldn't. If a game is 1080p on both consoles, there would just be no sticker. We're talking about when the PS4 version has 1080p and the XB1 version doesn't. Then you'd slap the sticker on there.
kitschbeam
Member
Because IMO it sounds stupid. I never understood why a lot of people cared so much about the resolution rather than gameplay.
thank god you people dont work in marketing
welcome to sticker world:
xbox side
fm5 - full hd sticker
fh2 - full hd sticker
halo - full hd sticker
diablo 3- full hd sticker
ac unity - no sticker or a misleading sticker
multiplat 900p - no sticker or a misleading sticker
fifa - full hd sticker
ps side
driveclub - full hd sticker
other stuff - full hd sticker
diablo 3 - full hd better fps sticker
ac unity - no sticker or a misleading sticker
multiplat 1080p - full hd sticker
fifa - full hd sticker
consumer would go crazy
welcome to sticker world:
xbox side
fm5 - full hd sticker
fh2 - full hd sticker
halo - full hd sticker
diablo 3- full hd sticker
ac unity - no sticker or a misleading sticker
multiplat 900p - no sticker or a misleading sticker
fifa - full hd sticker
ps side
driveclub - full hd sticker
other stuff - full hd sticker
diablo 3 - full hd better fps sticker
ac unity - no sticker or a misleading sticker
multiplat 1080p - full hd sticker
fifa - full hd sticker
consumer would go crazy
Guess you didn't read my response. Its not nearly as complicated as you're making it sound.
Baleoce
Member
We've already established that Sony has no say over how a third parties game box is marketed re: buzzwords. And the third parties themselves have no incentive to do it for multi plat releases. So I'm not sure where the potential for discussion is here. The title doesn't help, but the OP itself is making an assumption that makes conversation difficult, so it's somewhat natural that the discussion is changing to how Sony can more effectively market the things they *do* have control over.
Have we? Maybe you and I have. I'm not sure anybody else has grasped that.
I think you're giving people too much credit. The discussion hasn't shifted. There is very little actual discussion going on. Its just post after post of short replies responding to the title of the thread without reading the OP. Or people arguing whether or not people care about resolution.
The Spoony Hou
Member
Companies never did that during the previous generations, as far as I know, because it will just go over people's heads.
How do you suggest do it? "Gamecube, faster loading and better graphics than PS2."
How do you suggest do it? "Gamecube, faster loading and better graphics than PS2."
nah, what i am trying to say with that post is: you put a sticker on your box - just the selected ones; i am going to put one on every single game available. "1080p only on xbox one" for forza and every other 1080p game. and my marketing departmend will find a great misleading one for those 900p games.
consumer wont see/ read those stickers anymore. they ll see that this yellow sticker is applied and thats it...
Rising_Hei
Member
They won't do this because some games aren't full hd, that's all
You can have both you know
Alx
Member
I remember seeing it written on the back of the box of a few Saturn games (for the first time in 320x240 !
), but not ever since. The dreamcast could have bragged about its full scan resolution with the VGA box, but it didn't. Because nobody cared indeed.You mean MCC? Pretty sure that's not completely 1080p for all the content on the disc, so that'd be a misleading sticker as well
The Spoony Hou
Member
I remember seeing it written on the back of the box of a few Saturn games (for the first time in 320x240 !
Oh wow, lol. I can't believe they did that.
I remember when Sony announced that the PS3 was the only console that did full HD, which was technically true but barely any games were 1080p compatible and soon MS made a 360 with HDMI out and all games could output 1080p, lol.
Put a sticker on a platform exclusive and it doesn't really mean much. There is no choice in the matter. Put a sticker on a multiplatform game and it makes your console look better because it can do something the other cant. That's the important part. "Our console can do what Microsoft's cant". That is a prime marketing technique.
Microsoft isn't going to put a sticker on a 900p game that has anything to do with resolution. You don't draw attention to your shortcomings. Microsoft have been guilty of this in the past trying to downplay the disadvantage of 900p in interviews and whatnot but that's not good advertising necessarily. And you certainly cant fit that on a sticker. "900p - you wont tell the difference!" The best thing you can do in that situation is not draw attention to the topic of resolution. By giving it attention, you inflate the importance of it and if its not your strong point, then its in your best interest to not do this. That's pretty basic advertising sense.
GeordieMark
Member
The Xbox One outputs in 1080p so technically MS could do the same.
Sony would have to specify 'native 1080p' which is just going to confuse the average Joe who isn't that interested and doesn't understand the difference.
I read earlier in the thread someone mentioning TV manufacturers and the HD Ready/Full HD stickers as evidence people do care, but that also proved confusing for a lot of people.
Sony would have to specify 'native 1080p' which is just going to confuse the average Joe who isn't that interested and doesn't understand the difference.
I read earlier in the thread someone mentioning TV manufacturers and the HD Ready/Full HD stickers as evidence people do care, but that also proved confusing for a lot of people.
the problem is you re trying to be reasonable with those stickers. you re assuming, that you could post a sticker on a explicit game, just to point out its better on ps4 than xbone.
but it doesnt work that way.
imagine you re mr average joe and looking at the shelf
problem 1:
the second you start to have this sticker on open world game 1, the consumer will think that open game world 2 - which doesnt have this sticker - is worse. on the same console... doesnt matter if its saying "only here 1080p, bad on xbox"...
problem 2:
ms can counter it easily with a sticker on every 1080p game they have. so even if they wont put a misleading (not lying! its a difference) sticker on 900p games.. these few ones will get lost.
i fully understand what you re trying to say. but looking at a shelf, full of games, almost all have a yellow sticker stating "1080p" and in between are those few stickers on ps4 games "only on ps4 with 1080p. 900p on xbox"... there is no benefit in it.
and imho: as if some reasonable amount of folks would have rather bought a xbox 360 for bayo/ rdr instead a ps3, just because some stickers on the box would stated "better game on xbox 360". the sheer amount of stickers will kill the effect you re looking for.
yes you can market that your console is more powerfull. but you cant market that single 3rd party games are better. sony could even shoot themselves into the own leg when doing it. there is no guarantee that there wont be a game next year with some xbox loving engine, which does the opposite.
/edit
stickers on plattform exclusives are of course useless. but you would just put them on, to create confusion and lessen the effect of those other stickers.
dr. apocalipsis
Banned
Well, I'm going to check your post history to find where did you asked the same past generation.
It might take a while.
It might take a while.
There is, the only way that happens is if it is deliberate. Anything that the Xbone does the PS4 will always do better in terms of rendering there is no ambiguity about that because they share the same architecture so the engine can't actually "adapt" to the Xbone architecture and be worse on PS4. So an Xbox "loving" engine would love the PS4 even more.
regenhuber88
Banned
It's been tried before, and nobody gives a shit. Anyone remember "Blast Processing"? How about "4D"? DVDs are still outselling Blu Ray. Hell, I just bought a DVD myself the other day, because I didn't care to spend extra as it was a comedy and I didn't give a shit.
Nobody cares. Games are king, and given how the Wii was the top dog last gen, it's safe to say that graphics are a secondary concern.
The reason the PS4 is beating the Xbone is price. That is pretty much the long and short of it. Microsoft made the exact same mistake Sony did last gen with getting cocky and overpricing their system, and they're correcting it as quickly as possible.
Personally, I find it gratifying that we even still have two systems that are selling well, as I had a real concern before this gen started that we were heading toward oblivion where everyone was gaming on their phones as in Japan.
Nobody cares. Games are king, and given how the Wii was the top dog last gen, it's safe to say that graphics are a secondary concern.
The reason the PS4 is beating the Xbone is price. That is pretty much the long and short of it. Microsoft made the exact same mistake Sony did last gen with getting cocky and overpricing their system, and they're correcting it as quickly as possible.
Personally, I find it gratifying that we even still have two systems that are selling well, as I had a real concern before this gen started that we were heading toward oblivion where everyone was gaming on their phones as in Japan.
It would be messy and convoluted, and probably a waste of time on a game by game basis. Just stress you have the more powerful system in general and leave it at that. Don't need to mention silly things like Blast Processing and the power of the Cell/Cloud. Just say it's the most powerful
Chobel
Member
What will be different?
PensivePen
Member
Everything apparently.
Cyborg
Member
Secret sauce? Okey, thank you for that information! I didnt know that, I was waiting for a person who could clarify this!
Thank you kind sir!
It's pointless since they are already winning by a mile. Not to mention it's something MS can bullshit their way out of.
And it will be better to show the true difference in power with how good the games themselves look, instead of just the resolution. This is where Naughty Dog, SSM etc. come into play.
And it will be better to show the true difference in power with how good the games themselves look, instead of just the resolution. This is where Naughty Dog, SSM etc. come into play.
I don't think either one of these companies want to get into a mudslinging match with each other. They both have enough faults that if pointed out may just get consumers to stop spending money on gaming.
It is in both their interests to expand the gaming market by just making themselves seem like the best option. Infighting and mudslinging will turn off new customer by confusion or a dislike of the industry,
Sony: We have 1080p 60 fps on our system. XB1 is weak sauce.
Consumer: F the XB1, I am going PS#4thegamers
MS: How's that PS+ Driveclub coming along? Still having server issues? Xbox live is the bomb diggity yo...PSN is lame
Consumer: Sony I thought you were the best?!?!? What will I do now
Consumer then plays fremiums games on mobile and everyone loses.
It is in both their interests to expand the gaming market by just making themselves seem like the best option. Infighting and mudslinging will turn off new customer by confusion or a dislike of the industry,
Sony: We have 1080p 60 fps on our system. XB1 is weak sauce.
Consumer: F the XB1, I am going PS#4thegamers
MS: How's that PS+ Driveclub coming along? Still having server issues? Xbox live is the bomb diggity yo...PSN is lame
Consumer: Sony I thought you were the best?!?!? What will I do now
Consumer then plays fremiums games on mobile and everyone loses.
Believing in software programming like DX 12 that can instantly make hardware better in power & graphics, is like believing anything on Fox News, believing "The Motley Fool" or believing that Sega Genesis/Sega MegaDrive has "Blast Processing."
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