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Sony Stocks Hit New Record High in Japan Following Corporate Restructuring Announcement

Audiophile

Member
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Sony Group has been rising on the Tokyo Stock Exchange for three consecutive days. On January 29, it began trading on a continuous upward trend, rising by 5% to 3,512 yen (+155 yen), updating its highest price since listing.








money millionaire GIF by South Park
Don't just demote Hulst's position, throw him out entirely. This was long overdue, how long until Hulst is completely booted out and someone more adept is sent in to replace him? His leadership has been questionable at best and abysmal at worst and so was his over reliance on live service games, which has seemingly blown up in his face.
 

Cakeboxer

Gold Member
I don't think Switch or Switch 2 will have that much pull on the PS + Xbox fanbase.

The primary demographic for Switch is the handheld market.
I wouldn't be too sure about it. The people i know almost only use it on the tv and Nintendo said once it's about 50:50. The portable only Lite also didn't sell too well. The more powerful Switch 2 with much more 3rd party games will probably get much closer to the Xbox/PS userbase than Switch 1.

But we can only guess here, we know more end of 2026 or 2027.
 

Killjoy-NL

Member
I wouldn't be too sure about it. The people i know almost only use it on the tv and Nintendo said once it's about 50:50. The portable only Lite also didn't sell too well. The more powerful Switch 2 with much more 3rd party games will probably get much closer to the Xbox/PS userbase than Switch 1.

But we can only guess here, we know more end of 2026 or 2027.
That's why it's a hybrid.

Like I said, we have data from previous gens. Nintendo consoles never did particularly well ever since Playstation entered the game.

It's only Wii and Switch that ever sold more than 100M.
Wii, we all know, was a surprise fad and WiiU was a massive flop because that casual audience already moved on.
And Switch is a success as they created a hybrid with handheld.

This isn't exactly something new that I'm bringing up.
 
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Cakeboxer

Gold Member
That's why it's a hybrid.

Like I said, we have data from previous gens. Nintendo consoles never did particularly well ever since Playstation entered the game.

It's only Wii and Switch that ever sold more than 100M.
Wii, we all know, was a surprise fad and WiiU was a massive flop because that casual audience already moved on.
And Switch is a success as they created a hybrid with handheld.

This isn't exactly something new that I'm bringing up.
Quote me after this gen again and we'll talk. I'll stick to my 110-115.
 

Hudo

Gold Member
Sony Interactive Entertainment will appoint Hideaki Nishino as its President and sole CEO.

So does this mean that they fired Hermen Hulst? If so, no surprise that the stock is going up. I'd be excited as well.
 
Don't just demote Hulst's position, throw him out entirely. This was long overdue, how long until Hulst is completely booted out and someone more adept is sent in to replace him? His leadership has been questionable at best and abysmal at worst and so was his over reliance on live service games, which has seemingly blown up in his face.
after Fairgames?
 

vkbest

Member
Not surprising the investors love the decision by Sony to reshuffle management of PS division. The bottom line the investors and even fans, really want Hulst out and did not like the bad decisions on Gaas and live service focus which wasted allot of talents and money. Im sure the board voted him out, no confidece vote and that is how corporations work. Jim and Hulst made allot of bad decisions. And again I just hope next to be remove is woke infested DEI initiative.
Hulst is CEO from last year. GAAS strategy is from Jim Ryan.
 

Felessan

Member
In what fucked up bizzaro world does that translate to all time high?
In a world where HD2, Marvel, 1st descendant, ZZZ launched this year successfuly

Streamlining of management is a good things and their ability to made money is as strong as ever

Sony made $700m from pc ports in its last fiscal year.

I'm sure their shareholders would greatly welcome Sony announcing an end to that.
Bungie, HD2 and MLB (also gamepass money) also in this number
 

yurinka

Member
I hope the new CEO bitchslap the woke out of their games, I'm so fucking tired of this current PlayStation
Hulst continues being CEO of the SIE half in charge of the 1st party games.

thats pathetic numbers : S
What kind of damage? Investors will only see Sony moving away from the plastic box kiddie market as a positive.
Expanding their first party market outside PS (mostly PC) and GaaS it's being a success, in addition to increase the revenue they make from first party is also improving most of their console numbers to all time historic record. In this other post you have a more complete and updated picture of their first party revenue inside and outside PS.

So yes, investors should be happy with SIE finantials and with the SIE senior vice president of finances being promoted to Sony group CFO replacing the previous Sony Group CFO and SIE chairman, who now will be Sony Group CEO. Understandable because this generation SIE achieved record revenue, profits and active userbase compared to the previous generations.

Announce you’ll abandon pc and stocks will go up again.
No, that would be retarded. They make hundreds of millions of dollars each year on PC -and growing very fast- and ports only cost them a couple million each. PC is a super profitable extra for them itself, and on top of this is helping them improve their console business.

And well, the 3 most recent record breaking 1st party games, released in 2024, 2023 and 2022, were sequels of games previously ported to PC.
 
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In any console except the Switch (I guess) the average user just play their F2P game of choice. Thats the real problem the industry needs to face
True if you only read the Famitsu weekly sales threads, luckily, we are not in the “Globally in Japan” phase yet.
 

Radical_3d

Member
Expanding their first party market outside PS (mostly PC) and GaaS it's being a success, in addition to increase the revenue they make from first party is also improving most of their console numbers to all time historic record. In this other post you have a more complete and updated picture of their first party revenue inside and outside PS.
Half of that are Helldivers spreading democracy. The other half probably Guardians ending a 10 year journey of feels. Bringing single player first party games does nothing but put Sony on track with XBox and earn nothing as counterpart.
 

yurinka

Member
Sony stock in Japan (the 2000 peak was due to .com bubble):
image.png


Sony stock in US (the other peaks are the .com bubble and covid peak):
image.png


Ignoring the 'going back to normality' after covid peak, it has been growing since 2012.
Half of that are Helldivers spreading democracy. The other half probably Guardians ending a 10 year journey of feels. Bringing single player first party games does nothing but put Sony on track with XBox and earn nothing as counterpart.
Well, in addition to their new big GaaS hit Helldivers 2 and Destiny 2, which has been a top 10 top grossing game of the year on Steam since it was released there, they were already growing a lot and making a lot of money and profit before having both.

In any case they're making a lot of money with 1st party games now counting everything, GaaS+non-GaaS and PS+other platforms.
 
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yurinka

Member
So does this mean that they fired Hermen Hulst? If so, no surprise that the stock is going up. I'd be excited as well.
He was demoted back to being sony wws boss.
No, Hermen continues as CEO of SIE Studio Business Group, so he continues in charge of their 1st party games (PS Studios + Bungie) and PS Productions (movie+tv adaptations). Nishino continues as CEO of SIE Platform Business Group (3rd party relations, hardware, accesories, game sub, OS, marketing). So both will continue basically doing the same.

The difference is that before, in addition to this Hulst and Nishino were also co-CEO of SIE and Totoki was SIE chairman, while now there will be only Nishino as single SIE CEO. Totoki no longer is SIE chairman and Hulst no longer is SIE co-CEO. Now Nishino is the SIE CEO with no chairman (but Totoki is now CEO of Sony Group, and the SIE SVP of Finances has been promoted to CFO of Sony Group):

https://www.prnewswire.com/news-rel...sony-interactive-entertainment-302362728.html

Hulst is CEO from last year. GAAS strategy is from Jim Ryan.
Even if publicly announced by Ryan, GaaS strategy and expansion to PC strategy predate both Ryan and Hulst, obviously stuff was under development years before announced.

They started in April 2019 (Ryan) and November 2019 (Hulst). They, or at least Hulst, weren't there when Sony started to work in Helldivers 2 (2016), Concord (2018), Horizon Online (2018), Horizon Online (2018), Gran Turismo 7 (somewhere before June 2019), and others.

Then there are others that could be on both sides of the line: TLOU Online was announced to be branched out from MP mode to standalone game in 2019, and the London Studio IP isn't known when started but could be 2018 or 2019. MLB The Show 21 was the first GaaS entry of the series, pretty likely their GaaS side started to be developed since 2019 or before.

The Bungie acquisition started later, during the Ryan+Hulst era, but Sony was the Destiny 1 and Destiny 2 publisher in Japan since both games released, and had their marketing deal for consoles.

Shawn Layden also publicly mentioned that Sony's expansion in PC initiative started during his era (when Ryan and Hulst still weren't in charge).
 
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yurinka

Member
Who the fuck asked for Sackboy or most of that other shit? Everyone on PC has been asking for Bloodborne.
Considering each late PC port did only cost them around a couple millions, even Sackboy PC was profitable looking at these 3 first months of Sackboy PC sales.

62,900 units x $59.99 price = $3,773,371 gross revenue
$3,773,371 gross revenue x 0.7 (publisher cut when the game generated under $10M) = $2,641,360 revenue for Sony
 
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Not surprising the investors love the decision by Sony to reshuffle management of PS division. The bottom line the investors and even fans, really want Hulst out and did not like the bad decisions on Gaas and live service focus which wasted allot of talents and money. Im sure the board voted him out, no confidece vote and that is how corporations work. Jim and Hulst made allot of bad decisions. And again I just hope next to be remove is woke infested DEI initiative.
Japan doesn’t like woke DEI shite in games and will most likely eliminate it going forward. That is a good thing as all it did was ruin many games and franchises. The people who peddle that shite need to be removed as well and the focus on good games needs to be restored. Western gaming became infected and needs to be cleansed properly. This, for Sony, is a step in the right direction.
 
Sony stock in Japan (the 2000 peak was due to .com bubble):
image.png


Sony stock in US (the other peaks are the .com bubble and covid peak):
image.png


Ignoring the 'going back to normality' after covid peak, it has been growing since 2012.

Well, in addition to their new big GaaS hit Helldivers 2 and Destiny 2, which has been a top 10 top grossing game of the year on Steam since it was released there, they were already growing a lot and making a lot of money and profit before having both.

In any case they're making a lot of money with 1st party games now counting everything, GaaS+non-GaaS and PS+other platforms.

If that’s adjusted for inflation then wow Sony Corp really is back.
 

Loomy

Thinks Microaggressions are Real
Not surprising the investors love the decision by Sony to reshuffle management of PS division. The bottom line the investors and even fans, really want Hulst out and did not like the bad decisions on Gaas and live service focus which wasted allot of talents and money. Im sure the board voted him out, no confidece vote and that is how corporations work. Jim and Hulst made allot of bad decisions. And again I just hope next to be remove is woke infested DEI initiative.
So does this mean that they fired Hermen Hulst? If so, no surprise that the stock is going up. I'd be excited as well.

Sony was just in the news for announcing and beginning to execute on a planned, no fuss, uneventful CEO transition.

The guy who is taking over as CEO is the current CFO who has done very well for Sony, and who the outgoing CEO has called a key partner and leader in helping Sony become a money printing machine over the last few years. That is what the market is referring to. Continuity that assures the good times keep on rolling. The market doesn't care who Hulst is or what he's doing today.

Also, before the "anti woke" or "anti DEI" crowd get too excited, familiarize yourself with the new CEO and his priorities/values are. Here's a statement from him:
"I am incredibly honored and humbled to have been entrusted with the important role of President and CEO. At the same time, I am looking forward to working as CEO with our approximately 110,000 employees to further evolve and grow Sony. My predecessors as CEO, Kazuo Hirai and Kenichiro Yoshida, have greatly enhanced Sony's value, and I will do my utmost to further build on this success and pass on an even better Sony to the next generation. At our Corporate Strategy Meeting in May of last year, we newly announced our `Creative Entertainment Vision,' which outlines where we want Sony to be in 10 years, with our Purpose as the guiding principle. Our greatest driver in achieving this is the diversity of our businesses and people, which is part of Sony's DNA, and our boundary spanners that transcend organizational barriers and organically connect that diversity to create new value. Together with our employees, creators, partners, and our new leadership team, I will work to create a bright future filled with a boundless sense of Kando (emotion)."

This is from a press release around the Corporate Strategy Meeting last year, Where Totoki(new CEO) talked about Sony's long term vision:
Sony has built its strength on bringing together diverse people and having different attributes and experiences. Recent mergers and acquisitions have allowed Sony to bring in new ways of thinking and knowledge particularly in the entertainment businesses. Furthermore, the ratio of foreign nationals in executive positions and women in management positions has been increasing every year. Moving forward, Sony intends to continue to evolve the diversity of its businesses and people to achieve further growth and create value over the long term.

Look, Hulst may resign or be fired at some point. Who knows what he's thinking right now. We certainly don't. The reality is Sony is not changing drastically in the way a lot of you seem to want it to.
 
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Sony made $700m from pc ports in its last fiscal year.

I'm sure their shareholders would greatly welcome Sony announcing an end to that.

Must consider potentially lost console sales from pc gamers on fence on buying a ps5 for GOW, Horizon etc into that from graph earlier looks like they sold around 10 million total on steam in last 4 years let's say that's 3 million potential console sales lost that's potentially 1.2- 1.5 billlion in lost console revenue also consider pc gamers likely have nice controllers,keyboard mouse so you're also losing highly profitable peripheral sales
 

yogaflame

Member
Sony was just in the news for announcing and beginning to execute on a planned, no fuss, uneventful CEO transition.

The guy who is taking over as CEO is the current CFO who has done very well for Sony, and who the outgoing CEO has called a key partner and leader in helping Sony become a money printing machine over the last few years. That is what the market is referring to. Continuity that assures the good times keep on rolling. The market doesn't care who Hulst is or what he's doing today.

Also, before the "anti woke" or "anti DEI" crowd get too excited, familiarize yourself with the new CEO and his priorities/values are. Here's a statement from him:


This is from a press release around the Corporate Strategy Meeting last year, Where Totoki(new CEO) talked about Sony's long term vision:


Look, Hulst may resign or be fired at some point. Who knows what he's thinking right now. We certainly don't. The reality is Sony is not changing drastically in the way a lot of you seem to want it to.
In Japan diversity is different from the west. What he means is about equal opportunity for everyone, about career, training, and promotion and innovation and discovering new approach for efficiency and productivity ( like toyota production system and 6 sigma if you are familiar with that ) , which is actually the true meaning of diversity before it was corrupted and change by west. This is not the western woke dei were woke agenda of twisted gender ideology and transgenderism is being doctrinated, force and push to your throat and your career and promotion is not base on merit and talent, but on following woke agendas.
 

Loomy

Thinks Microaggressions are Real
I will start this by saying I'm not responding to argue/troll/dismiss/etc. I'm just seeing a lot of assumptions that and not sure what the basis for them is, but they're not entirely aligned with what I know the reality to be.

Summary is: Sony is highly unlikely to change in this regard unless Hiroki Totoki has been lying to himself and his peers for the last 10 years(He hasn't)

So, respectfully, here goes:

In Japan diversity is different from the west. What he means is about equal opportunity for everyone, about career, training, and promotion and innovation and discovering new approach for efficiency and productivity ( like toyota production system and 6 sigma if you are familiar with that ) , which is actually the true meaning of diversity before it was corrupted and change by west. This is not the western woke dei were woke agenda of twisted gender ideology and transgenderism is being doctrinated, force and push to your throat and your career and promotion is not base on merit and talent, but on following woke agendas.
Sony spells out what it means to them in a big way every single year. Diversity Month every year for the last 10 years now (2024 theme being "Dimensions of Diversity: The Power of Belonging"). These events are kicked off by message from Yoshida and Totoki every year.

In case you don't want to read the whole thing(it mirrors most corporate versions of this, so you may have seen similar ones at your work), these are some of the events they held in their Japan offices specifically. They have separate events for different regions

Networking events that brought together women managers from each company also took place, as did lectures on a variety of topics including gender, LGBTQ+, people with disabilities, women's health, and more. e-Learning courses on "Accessibility," "Inclusive Design," and "Cross-cultural Communications" were also offered as related events. The multi-faceted collaborative project also included a workshop video in which participants experienced the freedom to think and express themselves without being limited by their own assumptions about gender or disabilities through making sock puppets of Sesame Street characters.

You can also read Sony's official statement on DEI here. They are very explicit on what it means to them.

Again, respectfully,

Loomy....please don't report me
 

Zacfoldor

Member
Let this be a lesson to those who were trying to dance on Nintendo's grave during their recent "dip" that was basically nothing.

Keep shitting on Nintendo and earn the Nintendo curse.

If you thought Nintendo liked lawyers you should see how many necromancers they keep on staff.

Marvel Studios Smile GIF by Disney+
 

yogaflame

Member
I will start this by saying I'm not responding to argue/troll/dismiss/etc. I'm just seeing a lot of assumptions that and not sure what the basis for them is, but they're not entirely aligned with what I know the reality to be.

Summary is: Sony is highly unlikely to change in this regard unless Hiroki Totoki has been lying to himself and his peers for the last 10 years(He hasn't)

So, respectfully, here goes:


Sony spells out what it means to them in a big way every single year. Diversity Month every year for the last 10 years now (2024 theme being "Dimensions of Diversity: The Power of Belonging"). These events are kicked off by message from Yoshida and Totoki every year.

In case you don't want to read the whole thing(it mirrors most corporate versions of this, so you may have seen similar ones at your work), these are some of the events they held in their Japan offices specifically. They have separate events for different regions



You can also read Sony's official statement on DEI here. They are very explicit on what it means to them.

Again, respectfully,

Loomy....please don't report me
Well I hope there will be changes especially common sense is back and political climate has change especially in Sony's biggest market the USA. And big companies even Boeing are now removing DEI initiative.
 
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