Funky Papa
FUNK-Y-PPA-4
Sounds like it's based on the Microsoft Health platform they've launched with the Band last year. Interesting to see at least one OEM picking it up. One that doesn't even build Windows Phones nonetheless.
Yarp.
I actually don't have any interest in smartphones, but I would absolutely appreciate a competent, low energy fitness band for my training sessions. I've been mixing Body Pump with lift weighting lately and I could use a calorie counter.