Here's a little bit of inside-baseball for you guys, re: those slightly-silly descriptors screen capped from the IGN video review - the way our templates work for video reviews right now limit us to
very few characters in those pro/con slots.
So we could say things like "Great sound" or "Great Graphics." Something as simple as "Impressive Visuals" probably doesn't fit. And YES, I know he had enough room for "Ear-gasmic."
I'm just saying, there's something like 16 characters to work with, and you want to make an impact, communicate your point, and avoid being redundant. So you end up with things like "killer" multiplayer, at the end of the video review.
The written review doesn't have these limitations, so you'll see more fully-formed pros/cons:
http://www.ign.com/articles/2012/11/01/halo-4-review
+Astounding aesthetic, AI, presentation
+Unbeatable sound design
+Impeccably paced campaign
+Endless, balanced multiplayer
+Still-unmatched social multiplayer options