Beginning Jan. 1, 2015, HBO will no longer be distributing or confirming LIVE+SD viewership for our programming.
HBO subscribers have available to them an array of entry points to watch our programming HBO linear feeds, DVR, HBO On Demand and HBO GO and a single airing is no longer representative of an HBO shows true audience size. Today, it is common for final gross-audience figures to grow anywhere from five to ten times viewership after an initial airing.
With this in mind, starting in 2015, HBO viewership figures will first be made available by us approximately two weeks after a programs premiere, compiling LIVE+7 Nielsen and preliminary HBO On Demand and HBO GO data.