They already made a billion the second they announced that Iron Man would be in Civil War. Spider-Man is just icing on the cake.No. We're going to see him in the first trailer. Marvel didn't get their crown jewel back just to leave him in the dark when the first trailer impressions are the one that lasts with everyone.
They're not saving him for the movie like they did with Vision. Once they show Spidey punching someone Marvel's already made a billion.