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Gamesindustry.biz - How to maintain progress against a DEI backlash

Lambogenie

Member
Please just stop and find a more meaningful job. The reality is sometimes you need same sometimes you don't because that might stop growth.
 

Topher

Identifies as young
"Studies have constantly demonstrated that diverse teams outperform homogenous ones for instance companies with high racial diversity are 35% more likely to have the financial returns above the industry mean inclusive companies are 1.7 times more like likely to be Innovation leaders and varied perspectives breed Innovation creativity and problem solving approaches that are essential in today's rapidly evolving Market landscape"

If this "study" had found that companies with less diversity had higher returns, etc. then it would never see the light of day as it would be deemed entirely racist. What good is any study where the outcome is predetermined? But even if this study were accurate on some level, then are we saying race-based hiring is justified if a company sees financial returns?

No. DEI advocates can't have it both ways. Hiring based on race is racist. Doesn't matter if the speaker in the OP can spin it as good for profits or not.
 

Fake

Member
The talk and the results doesn't even match, so this is a DEI tatic alright.

And as fucking usual, disable the comments.
 
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Topher

Identifies as young
"Diversity makes products so much better and more creative and commercially successful".

Meanwhile the team outselling and outreviewing almost everyone:
C6vbV2dU8AA9yth.jpg:large
Lc7JyhL.png


Invasion Of The Body Snatchers Someone GIF
 

bundylove

Gold Member
Please no more DEI treads. I cant contain it any longer and are about to unleash my 10 page long honest opinion with a nice ban right after.

DEI is dead. Lgbqueef is dead..
The world has spoken. Elections have spoken and proved people reject it world wide.

So lets just watch it burn to the ground and stop spreading the lgbqueef propaganda
 
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Saber

Member
"Studies have constantly demonstrated that diverse teams outperform homogenous ones for instance companies with high racial diversity are 35% more likely to have the financial returns above the industry mean inclusive companies are 1.7 times more like likely to be Innovation leaders and varied perspectives breed Innovation creativity and problem solving approaches that are essential in today's rapidly evolving Market landscape"

If this "study" had found that companies with less diversity had higher returns, etc. then it would never see the light of day as it would be deemed entirely racist. What good is any study where the outcome is predetermined? But even if this study were accurate on some level, then are we saying race-based hiring is justified if a company sees financial returns?

No. DEI advocates can't have it both ways. Hiring based on race is racist. Doesn't matter if the speaker in the OP can spin it as good for profits or not.

These guys are masters of manipulative tatics. It's probably a "good and necessary racism" in their eyes.
Damn, I could risk even said that they would totally advocate a war and slavery if it was for "the greater good".
 
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DonkeyPunchJr

World’s Biggest Weeb
"Studies have constantly demonstrated that diverse teams outperform homogenous ones for instance companies with high racial diversity are 35% more likely to have the financial returns above the industry mean inclusive companies are 1.7 times more like likely to be Innovation leaders and varied perspectives breed Innovation creativity and problem solving approaches that are essential in today's rapidly evolving Market landscape"

If this "study" had found that companies with less diversity had higher returns, etc. then it would never see the light of day as it would be deemed entirely racist. What good is any study where the outcome is predetermined? But even if this study were accurate on some level, then are we saying race-based hiring is justified if a company sees financial returns?

No. DEI advocates can't have it both ways. Hiring based on race is racist. Doesn't matter if the speaker in the OP can spin it as good for profits or not.
There are so many ways you can lie and twist the information to make it look like “DEI = good for business”.

If you have a strictly meritocratic hiring + promotion process, and your company has a culture of professionalism and respect for everyone regardless of their race/religion/gender/sexuality, then chances are you’re going to end up with a diverse workforce that is highly effective.

Whereas if you have some top-down DEI initiative for making hiring/promotion decisions based on DEI and measuring your success by some diversity metric, good luck with that.



Also I’d LOL so hard if you drilled down deeper in these statistics and found that the strongest correlation was something like “companies that hire the most Indian immigrants have the highest profit margins” or something.
 

diffusionx

Gold Member
"Studies have constantly demonstrated that diverse teams outperform homogenous ones for instance companies with high racial diversity are 35% more likely to have the financial returns above the industry mean inclusive companies are 1.7 times more like likely to be Innovation leaders and varied perspectives breed Innovation creativity and problem solving approaches that are essential in today's rapidly evolving Market landscape"

If this "study" had found that companies with less diversity had higher returns, etc. then it would never see the light of day as it would be deemed entirely racist. What good is any study where the outcome is predetermined? But even if this study were accurate on some level, then are we saying race-based hiring is justified if a company sees financial returns?

No. DEI advocates can't have it both ways. Hiring based on race is racist. Doesn't matter if the speaker in the OP can spin it as good for profits or not.
if this were true, then hedge funds and other big traders would have figured it out years ago and went long on the racially diverse companies and clean up, because those companies would be massively underpriced in the market. That didn't happen because it's not true. These studies were put out by McKinsey to tell the executives paying them millions of dollars what they wanted to hear, post 2020. You can't just say that people of European descent need to go, that is blatantly illegal (to be sure, many of them did it anyway, but it is illegal), you need a financial justification. So that's why they cooked up these studies.

Here is a thorough refutation of those studies: https://maycontainlies.com/discernment-matters-even-more/

In short, the way the study was conducted basically says that companies can invest in "diversity" as a luxury, when they have the fat cash flow and strong financial performance to where they can focus on it instead of the core business. And, you know, broadly speaking, in 2020, we had ZIRP, companies riding high, tons of ESG money floating around as well as Blackrock compelling companies to do it (Larry Fink bragged about this), people locked at home stuck consuming whatever slop the companies put in front of you with that ESG money, the whole world was different, but it was ample breeding ground for the luxury situation that led to companies investing in diversity, WITH the political situation demanding it.

Just anecdotally, Ubisoft purged their leadership ranks in the early 20s when they found out French guys like to hit on women. They also started touting the amazing diversity and representation that is at the core of everything they do. Now, a few years later, they're doomed. Their stock is down 90% and they will probably be cut up and sold off for parts when AC Shadows bombs in a couple months. And you look at the games that led to this, and it is a gender swapped Han Solo game (I'll never not believe this) and a black samurai chopping off Japanese peoples' heads in Japan to rap music. So, there you go.
 
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GHG

Member
I'm sure I've asked before but someone please show me a game or show or anything improved by DEI.

It's the same thing, but these people are so ridiculously sensitive that they couldn't agree on the order of the letters in the acronym.

Some people place more importance on the E than the D, so will say that the E deserves to be said before the D.
 

DonkeyPunchJr

World’s Biggest Weeb
It's the same thing, but these people are so ridiculously sensitive that they couldn't agree on the order of the letters in the acronym.

Some people place more importance on the E than the D, so will say that the E deserves to be said before the D.
It’ll be one of those things where the in-group all start saying it that way just to signal that they’re part of the in group.

Kinda like when practically overnight people started saying “equity” instead of “equality”, or “the unhoused” instead of “homeless”
 
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Denton

Member
It is interesting how this "DEI" "diversity" bullshit is pushed exclusively in (ex)European nations.

Go to India, China, Japan, any asian or african country really, and preach at them about their lacking diversity.

1) They would laught you out of the room

2) You would never do that, because they are already "diverse" even then they are 100% homogenous

It is almost as if "diversity" was actually code word for "anti-white".
 
thanks, op. this's the same ol' 'create a problem, then become the solution' scam these university-bred grifters've been running on the rest of us since whenever. a book recommendation about 'these people':
1.jpg


https://www.amazon.com/Have-Never-B...qid=1734976590&sprefix=we+have,aps,350&sr=8-1

they don't really believe in this crap any more than you do. that shit's for suckers. they're just just taking all of us for a ride, & enriching themselves in the process. pure grift...
 
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ssringo

Member
Even IF that survey was good and accurate it was done 7 years ago. Given what has happened over the past year or so wouldn't you think that maybe that information is no longer a good representation of the current market? Let alone the gaming market.
 

DeepEnigma

Gold Member
Hiring based on race is racist.
It's also illegal and you are going to start seeing a lot more lawsuits coming out in the next several months/years.




 

Humdinger

Gold Member
if this were true, then hedge funds and other big traders would have figured it out years ago and went long on the racially diverse companies and clean up, because those companies would be massively underpriced in the market. That didn't happen because it's not true. These studies were put out by McKinsey to tell the executives paying them millions of dollars what they wanted to hear, post 2020. You can't just say that people of European descent need to go, that is blatantly illegal (to be sure, many of them did it anyway, but it is illegal), you need a financial justification. So that's why they cooked up these studies.

Here is a thorough refutation of those studies: https://maycontainlies.com/discernment-matters-even-more/

Yup.

From that article:

Many diversity studies use dubious measures of financial performance, throw away data, and have inadequate controls. This study has all of these problems, as I will shortly describe. But the McKinsey study makes an even more basic error absent from the other studies: they measure diversity after they measure financial performance! In their own words, “The analysis of this report is based on 2022 data on diversity in leadership teams and 2017-2021 data on financial performance.” This makes it very likely that any relationship is due to reverse causality: it is financial performance that allows companies to invest in diversity, rather than diversity causing financial performance.

Wow. Not only did they confuse correlation with causation, they even screwed up their correlational data.

The article covers many other methodological flaws, but that's a whopper.

McKinsey is a premier consulting firm, but that is very different from having expertise in scientific research. The team composition makes it more likely that the study is advocacy, rather than scientific research.

Exactly.

The article does a good job of covering the many methodological flaws and ethical lapses in this research. Reminds me of big-pharma funded research, only with fewer scruples.

Bonus quote:

McKinsey make the same basic errors that they did in all their earlier papers, despite the numerous problems having been pointed out (and covered in non-academic outlets such as the Wall Street Journal), and also by other researchers.
 
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kruis

Exposing the sinister cartel of retailers who allow companies to pay for advertising space.
I can’t believe these people use terms like global citizen and global community and don’t realise how Orwellian it sounds.

These people live inside tiny ultra woke/progressive bubbles in a handful of western countries but nevertheless believe they speak for the entire world .... That makes them using terms like "global citizens" and "global community" even more ludicrous.
 

EN250

Member
you want the game console market to grow beyond 200M, but you don't want women to buy game consoles.
GTFO with that crap man

You telling me the only way to cater to women is to make butch lesbian characters?

Gaming has more than 30 years already, if they don't care, they don't care, this is like sports, some minor % of women dig sports in general, majority don't give a flying fuck, same way majority of men don't care about soap operas while a minority do, you won't see producers change their formulas making these telenovelas to cater men, because they know their audience, idk why it's so difficult to understand
 
you want the game console market to grow beyond 200M, but you don't want women to buy game consoles.


45% of Genshin Impact players are female. Infinity Nikki, the last successful gacha, is mostly funded by women. Female gamers dislike DEI bullshit almost as much as men do.

It's fucking crazy to suggest that women feel "represented" by guys cosplaying as women.
 

FeralEcho

Member
Man,I can hear the pretentious fart snorting they're all doing from all the way in eastern Europe.

What a bunch of egotistical cunts!
 
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