Some data about Sega.
Between 2005 and 2008 it made more profits but made more mistakes in this period, They put the Lindbergh arcade on the market, launching many games until 2008
bought Creative Assembly but the flop of games like Sega Rally Revo, Sonic 2006, VF5 followed by Golden Ax Beast Riders made Sega to milk Sonic between 2008 and 2011 until they made the mistake of partnering with Nintendo Wii U.
Between 2009 and 2013 Sega was once again unlucky, losses, some games sold very well such as Alien vs Predator 2010, Bayonetta, Sonic Generation even Alien Colonial Marines however the flops of Binarie Domain, Alpha Protocol, Vanquish, Sonic Boom harmed.
They buy Relic (Company of Heroes) and Atlus.
From 2014 onwards, Sega closed itself off in Japan and focused solely on conquering the Japanese, success of Persona 5 and Yakuza zero they opening up to the West again, making Like a Dragon a global franchise and making a Sonic that sells.
Except for the pandemic period, Sega only makes a profit, the Hyenas flop made Sega sell Relic 2024. Parallel to these profits, Sega invested almost $1 billion in Super Game, purchased Rovio for $1 billion, movies.
Sega could be making twice as much profit but the Satomi clan realized that the brand was very destroyed, seeing games with potential fail commercially showed this.
From all these experiments, Sega managed to establish 6 franchises - Persona, Like a Dragon, Sonic, Total War, Bayonetta and Alien. Sure, it's not Skies of Arcadia or Burning Rangers, it's not one of the classic franchises but it's these franchises that subsidize the production of reboots like the 5 games shown December 2023.