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Microsoft / Activision deal prevented to protect innovation and choice in cloud gaming

U

Unknown Soldier

Member
LMAO alright, I didn't see this one coming. I figured, approval or blocking would be based on consoles. But CLOUD was the one that got them in the end. Nobody fucks with CLOUD.

KgtFWBB.jpg
 
IFireflyl

IFireflyl

Gold Member
DeltaPolarBear said:
Who would have thought that Cloud Gaming is what killed it? Not me, I didn't think cloud gaming was worth anything.

Nothing to celebrate anyway, we just get status quo. MS can always by a different IP from a smaller studio.
Click to expand...

Me. I've been saying for months that Call of Duty was the wrong focus, and that cloud gaming was what the argument should have been. DarkMage619 DarkMage619 argued with me over it. Guess I was right.
 
Tsaki

Tsaki

Member
Microsoft will appeal this, but goddamn Sony got much more than they probably thought they would get this time last year. If the deal gets another 12 month postponement this is a win for them. They didn't even do much, other than moaning and PR speaking.
 
AV

AV

We ain't outta here in ten minutes, we won't need no rocket to fly through space
Sneakysnake said:
Gunna suck to live in the UK when everyone else in the world is getting Xbox and call of duty and your left out in the cold, gloomy, rainy hellscape known as the UK. MS will simply move on without the UK. They may even move MS as a whole out, not just Xbox. Enjoy your Linux and battlefield!
Click to expand...

This is the most retarded post on GAF this year, but the UK is in fact a cold, gloomy, rainy hellscape
 
Saber

Saber

Member
Well I'm honestly surprised...but thats what happens when you buy the biggest ass company with a huge IP I guess.
As for Microsoft, maybe this is an opportunity to invest in their own gaming studios. I mean you have alot of them.
 
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E

El Pistolero

Banned
Read the CMA answer, and the points they raise make a lot of sense. If MS were to be allowed to absorb ABK, they would have ZERO competition in the cloud market the moment it takes off. Sony has the games, but not the infrastructure; Google and Amazon the infrastructure, but not the games. MS would have some of the most powerful IPs, the largest stable of developers, and Azure to dominate the scene, unchecked. MS as one of the players is good for the industry...MS given carte blanche to create another Windows scenario is a nightmare.
 
FIREKNIGHT2029

FIREKNIGHT2029

Member
Good, now MS can start actually putting out some games with the studios they've already bought.

They have more studios than Sony and Nintendo already. If they can't put them to work then they need to GTFO of the industry or get a new management team for their Xbox division.

Consolidation is bad and this news brings me joy.
 
Daneel Elijah

Daneel Elijah

Member
//DEVIL// said:
Honestly surprised. The last revision from CMA almost indicated it's a going to get approved. Welp.

Happy and sad at the same time.

Happy that MS won't touch it and ruin it like most of their studios right now aside from couple. They are really horrible at managing games. All these studios and 1.5 years later and we going to get an AA game fps at 30 frames... Like.. fuck off !

Not happy because Sony got away with their bullshit.

In general, I am positively happy that this kind of practice stopped at this high level. We want more studios and publishers. Not less
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I agree with this. But would ask for the "Sony got away with their bullshit" part. It is what they have said and done against the deal? Then it is just business. But if it is something else I am curious. Good news, and a surprising one as you have said. Now the UE is next.
 
6502

6502

Member
As an xbox gamer I am happy with this. MS need to focus on sorting their 1st party game releases out and not get tangled up in managing more studios. Their track record isn't good and we don't need them cocking up more major releases on the platform.
That money could be better spent funding development of additional games and filling out their catalogue.
 
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Tiago Rodrigues

Tiago Rodrigues

Member
A good day for the industry and hopefully this level of acquisitions will not happen again.

They will probably appeal, but it's going to to take probably until 2024 for a final decision now.

Hopefully they will pay more attention to the studios they already have. Its more than enough. If they still can't crawl form the hole they are at right now, then maybe having Activision wasn't all that great for them in the first place anyway.
 
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Methos#1975

Methos#1975

Member
ShaiKhulud1989 said:
CMA approval was crucial to the deal and successful appeal prospects seems uinlikely. This descision will inevitably swing EU and FTC investigations too.

Not a good look for MS despite some PR bull from Brad Smith about appealing. CMA wording is surprisingly clear.
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This is assuming that the CMA wasn't already in communication with those agencies and we're reading the room so to speak.
 
Snake29

Snake29

Banned
Good, go make your own games with the studios you already have. Already acquired Bethesda as a big publisher, it's not like CoD wasn't already on all platforms. MS should go for a marketing deal with Activision (again) en i want to see if anything will change for them or that PS will be still the biggest platform for CoD.
 
feynoob

feynoob

Banned
Tiago Rodrigues said:
A good day for the industry and hopefully this level of acquisitions will not happen again.

They will probably appeal now, but it's going to to take probably until 2024 for a final decision now.

Hopefully now they will pay more attention to the studios they already have. Its more than enough. If they still can't crawl form the hole they are at right now, then maybe having Activision wasn't all that great for them in the first place anyway.
Click to expand...
The good news is no big acquisition for the time being.

Meaning MS and Sony won't tear apart the industry for consolidation.

That is a win for us gamers
 
Tiago Rodrigues

Tiago Rodrigues

Member
Sneakysnake said:
Gunna suck to live in the UK when everyone else in the world is getting Xbox and call of duty and your left out in the cold, gloomy, rainy hellscape known as the UK. MS will simply move on without the UK. They may even move MS as a whole out, not just Xbox. Enjoy your Linux and battlefield!
Click to expand...
Xbox is not giving up on their 2nd biggest market, lmao. That would kill the brand, since it's already almost irrelevant in all europe and Japan. They'd have the USA only.
 
C

crackajack

Member
Understandable. But how the fuck did eg. buying whatsapp ever get approved. Sure, past decisions are in the past, and hindering a number 3 because they are dominant in other related areas makes sense, but were laws and lawmaker's directions that different a few years back?
 
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