Microsoft bribing members on Gaming-Age though AEG... What do you think?

A paycheck doesn't provide a marketer with a compelling argument. Regardless of whether someone's genuine, they'd still have to have a point in the first place to be able to make a difference. Fanboys already do it for free; it doesn't change anything to have them get paid for it.
 
Why hire AEG? This is nothing new.

I know more than a few examples in my limited experience of game punlishers/developers/marketers creating forum personas to pimp their shit. We "out" them when we find them. :D
 
Lazy8s said:
A paycheck doesn't provide a marketer with a compelling argument. Regardless of whether someone's genuine, they'd still have to have a point in the first place to be able to make a difference. Fanboys already do it for free; it doesn't change anything to have them get paid for it.
Wow. To see Lazy8s show up here is comedic and tragic at the same time ;)
 
I think we should ban all members who post anything positive regarding any videogame or console on this forum from now on.

Sure, it'd take a few minutes to ban those 6 people, but it'd be worth it.
 
The guy who started planetgamecube was personally invited to Microsoft so they could show off how many millions of dollars they spent on X-BOX Live as well as mock Super Mario Sunshine sales. Nothing new. Nintendo does it, Sony does it and MS really does it. Everyone is in everyone else back pocket these days. Again, nothing new...you'd do it too if you had the money! I thought it was already common knowledge that alot of people are "influenced" by big corperate entities?
 
DrGAKMAN said:
The guy who started planetgamecube was personally invited to Microsoft so they could show off how many millions of dollars they spent on X-BOX Live as well as mock Super Mario Sunshine sales. Nothing new.
There's a big difference between Billy- who I've known for, what, 4 years now, and many others (Penny Arcade guys too) getting flown down for free to check out new and upcoming games, and being bribed so long as you secretly advertise games on a forum.
 
fossen said:
Why hire AEG? This is nothing new.

I know more than a few examples in my limited experience of game punlishers/developers/marketers creating forum personas to pimp their shit. We "out" them when we find them. :D

How have you avoided banning DMczaf from OS, then? ;)
 
shuri said:
I dont know how you guys are acting all surprised, do you guys actually think that the mags that you guys worship for their reviews are clean? Clean like Tina's pure white panties? DOA:U in stores now

Maybe it's because I'm running on 30 minutes of sleep, but this made me laugh a bit too much.
 
Mike Works said:
I think we should ban all members who post anything positive regarding any videogame or console on this forum from now on.

Sure, it'd take a few minutes to ban those 6 people, but it'd be worth it.

This cracked me up.

Cracked me up like Katamari Damacy .
 
It'd be worse if they downplayed others' games. I don't mind hyping that much because fanboys already do it for free anyway.
 
Che said:
I think that deserves it's own thread. Thanks to Firest0rm who brought that to me attention in this thread http://forums.gaming-age.com/showthread.php?t=22296&page=1 I was aware that Microsoft though their publicity company AEG is bribing members to hype games or "change their opinion" about games. Now I find this utterly disgusting. Also this link http://www.aeginfo.com/about.html Firest0rm also gave has some strange stuff in there:



Now some of you will tell me I'm taking this way too seriously, well I think bribing is serious. Plus I trust this forum I want it to stay clean, and when I read an opinion I need to know it's legit. What's your opinion on this?
Man, I wish I could get hooked up with that.

Maybe if I become a PS2 and GC fanboy they'll pay me to change back.
 
Perhaps the mods should put up a sticky for a little while warning of this? Asking anyone who has been approached to contact the mods, and warning of bannings etc? It might at least get the AEG people moving out of here, hopefully.
 
sp0rsk said:
the sad thing is that i trust the xbots on this forum to blindly follow microsoft because they actually want to instead of just being paid to do so.

nbots are just jealous that MS looks after their fanboys financially while Nintendo teases them with hints and rumours.
 
AEG uses focus groups to gather information about XBox products. They have no involvement with spreading disinformation on message boards. Some of you people are just too paranoid. That, or you're just looking for any reason why someone might be lying about the quality of an XBox game.
 
Che,

I think you're seriously overreacting. At work, I hear people talk of editors being bribed for review scores quite frequently, and to me that's all conspiracy theory bullshit. You and I have both worked at a mag and know that does not happen. I see no good coming from a post like this, which is only going to stir the pot and fuel the conspiracy theorists more. Do we really want a witchhunt at GAF? (Don't answer that, guys already google image searching for "witch hunt").

As for allegations of MS bribing strangers to promote their games via word of mouth... do you know how ridiculous that sounds? If they were caught doing that, they would never hear the end of it, and I don't think they're that stupid. I can see professional viral marketers infiltrating forums, and I don't see how you can do anything about that. But PM'ing strangers with offers of a free game for good word of mouth? That's absurd.
 
Viral marketing is about finding new and innovative ways to communicate in a way that has maximum impact on opinions towards products.

I have understood that webraiding forums was initially pretty effective when not everybody was doing it. However, it is a real low hanging fruit because you need only a handful of posters full day to clutter all the influential forums with hype. Then the challenge is for these people to create a credible personality with postings relating to other topics than the product at hand.

However, these days most people I've spoken to - even the companies known to facilitate this type of activity - consider fake posting too risky. The probability of getting caught is pretty big and then the PR damage is enormous. It's not worth it.

In my opinion, a more effective way for companies such as Microsoft - in case you have a good product - is just to give it to gamers with no strings attached. If it's good, they'll play it, love it, hype it. This means, of course, that if your product is crap, you're out of luck. This way is better than fake posting or bribing, because the opinions are not forced or fabricated - and especially for lesser known good games it can increase the awareness a lot - think Katamari Damacy. Best of all, it's free crap for us all... psst Konami... need Gradius V ;-)
 
i think i woudl respect some of the more vocal gaming forum posters here more if they were being paid to post their drivel
 
We're also experts at employing grass roots strategies. Our goal is to empower a community's key influencers so that the customer is being guided by one of his or her own as opposed to a corporate "imposter". We provide these influencers with consistent and compelling content - stuff the communities are thirsting for. We can work with our clients to help create this content, or even identify materials that can be re-purposed from traditional marketing and PR efforts.

If you're spending money promoting a product before release - be it video games, movies, music, or TV - where are you driving your audience? In today's wired world, people go to the Internet to get more information and to find out what others are saying. Our job is to ensure your product is positioned in the best light possible so that a consumer sticks with you through purchase. We make sure that potential customers using the Internet to seek information about your product are rewarded with a positive and compelling experience. The result? We turn customers into evangelists: the most valuable component of any marketing campaign.

Thats me
 
I think the new viral marketing is paying people on forums to accuse the competition of paying people on forums to give their consoles/games good reviews. :D
 
This is utterly ridiculous. Why would Microsoft pay/trust some unknown loser on a forum to hype up a game? Come on folks, lets use common sense here. Micosoft has more money then we could imagine, he could buy ads on the forums, get commercials for that said game... get a feature ran about the game on a gaming website or magazine... The same goes for Nintendo and Sony... the only companys I could see getting any benefit from "hyping a game" on a web forum that only reaches a couple thousand people would be small companys that don't have the funds to do any type of proper marketing and things like that.
 
SusanMoneyHat.JPG


Hahaha

This is too funny. I was wondering what the hell was up with Mr Bob. Every post of his is hyping Halo 2 like no tomorrow, that far exceeded typical fanboy opinion. I'm all for being excited about a game, but he was taking it to new extremes.
 
MrparisSM said:
This is utterly ridiculous. Why would Microsoft pay/trust some unknown loser on a forum to hype up a game? Come on folks, lets use common sense here. Micosoft has more money then we could imagine, he could buy ads on the forums, get commercials for that said game... get a feature ran about the game on a gaming website or magazine... The same goes for Nintendo and Sony... the only companys I could see getting any benefit from "hyping a game" on a web forum that only reaches a couple thousand people would be small companys that don't have the funds to do any type of proper marketing and things like that.

I wouldn't talk about common sense, no offense, don't be DenSe.

The Driv3r issue is a pure example that this does happen! It's also happens in the music industry quite often.
 
Yeah. I love how the CPBTCAPCA requires Internet broadcasts to PAY money to the RIAA, but FM/AM stations are PAID by the RIAA. Friggin' bs.
 
kitchenmotors said:
I wouldn't talk about common sense, no offense, don't be DenSe.

The Driv3r issue is a pure example that this does happen! It's also happens in the music industry quite often.

I like the DS, what are you talking about?

Anyway, you completely missed my point. Nobody here is going to get a secret PM/email from Microsoft, Nintendo or Sony for them to promote their games. They would more likely pay gaming websites for some coverage or get a featurette in a magazine. Internet forums is small peas. And if the game is already good they wouldn't need to pay anyone in the first place because fanboys would already be hyping it to no end. Would you suggest that Microsoft would pay a random stranger to help promote Halo 2?? Like I stated earlier the only people that may resort to such strategy would be small companies that don't have a lot of exposure for their game. And even then they probably have their own internal people that would post a thread on a forum to boost awareness. Just seems stupid what some people are suggesting on here.
 
MrparisSM said:
I like the DS, what are you talking about?

Anyway, you completely missed my point. Nobody here is going to get a secret PM/email from Microsoft, Nintendo or Sony for them to promote their games. They would more likely pay gaming websites for some coverage or get a featurette in a magazine. Internet forums is small peas. And if the game is already good they wouldn't need to pay anyone in the first place because fanboys would already be hyping it to no end. Would you suggest that Microsoft would pay a random stranger to help promote Halo 2?? Like I stated earlier the only people that may resort to such strategy would be small companies that don't have a lot of exposure for their game. And even then they probably have their own internal people that would post a thread on a forum to boost awareness. Just seems stupid what some people are suggesting on here.

Maybe you dont realise but several MS departments are clients of AEG
 
Eggo said:
Che,

I think you're seriously overreacting. At work, I hear people talk of editors being bribed for review scores quite frequently, and to me that's all conspiracy theory bullshit. You and I have both worked at a mag and know that does not happen. I see no good coming from a post like this, which is only going to stir the pot and fuel the conspiracy theorists more. Do we really want a witchhunt at GAF? (Don't answer that, guys already google image searching for "witch hunt").

As for allegations of MS bribing strangers to promote their games via word of mouth... do you know how ridiculous that sounds? If they were caught doing that, they would never hear the end of it, and I don't think they're that stupid. I can see professional viral marketers infiltrating forums, and I don't see how you can do anything about that. But PM'ing strangers with offers of a free game for good word of mouth? That's absurd.

FYI, the original poster "Che" is NOT "chespace" (who works for Z-D)...:)
 
Eggo said:
Che,

I think you're seriously overreacting. At work, I hear people talk of editors being bribed for review scores quite frequently, and to me that's all conspiracy theory bullshit. You and I have both worked at a mag and know that does not happen. I see no good coming from a post like this, which is only going to stir the pot and fuel the conspiracy theorists more. Do we really want a witchhunt at GAF? (Don't answer that, guys already google image searching for "witch hunt").

As for allegations of MS bribing strangers to promote their games via word of mouth... do you know how ridiculous that sounds? If they were caught doing that, they would never hear the end of it, and I don't think they're that stupid. I can see professional viral marketers infiltrating forums, and I don't see how you can do anything about that. But PM'ing strangers with offers of a free game for good word of mouth? That's absurd.

I'm not chespace. Stop confusing me with chespace guys. Pleeeeeeeeeease.... And it's not Microsoft who is going so low to do this, it's AEG they've hiring. I don't expect them to do it I expect their stupid publicity company. And there are evidence that they're doing it. Hell even AEG is admitting it, check their link.
 
wow, this is amazing. Its very dubious and clever if true.

Hey if they wanna pay people to disagree with me, and try and sell me on stuff thats cool. I'm not changing my mind if I don't want it :) Besides, it wouldn't be any fun if we didn't have anyone to argue with :D

That said, this would lower my estimations of any company involved. Integrity is hardly widespread in marketing, and it often goes shallow -- but interfering with actual communities made up of anonymous members is really souring things for your consumers in a sense. It'd stink.
 
Well that explains a lot.

Every time I try to badmouth PS2 or PSP, I get attacked! Sony's agents must have infiltrated this place as well!

The next time someone says "PSP d00m3d", I think you should out anyone who argues against that claim with religous-like zeal. :D
 
I was going to comment on how impressed I've been with XBox this generation, and how it's really outperformed my expectations, but I figure if other people are actually getting paid for that, then I should probably keep my mouth shut unless MS cough up. Come on guys, all I'm asking for is the occasional game. Is that too high a price to get me singing your praises?
 
For those that think that its absurd, why would you say that when MS is specificly listed as one of its clients?

-Xbox
-Xbox Live
-Microsoft Game Studios

All three are listed here
http://www.aeginfo.com/clients.html

And these guys do exist here, no conspiracy theories or any of that bullshit. Here's the PM I got from them to promote CDV's games.

Hello -

My name is ______, and I'm contacting you to invite you to join an online VIP group sponsored by CDV. We're looking for people with a strong knowledge of PC games who are respected in their communities, which is why we're contacting you. CDV Software Entertainment USA is interested in building buzz for their games in various online communities, and so we're contacting certain members of those communities to see if they are interested in joining the VIP group. As a member of the CDV VIP program, we'll be offering you beta and free retail copies of CDV's recent and future releases to test out and discuss within your community.

Please let me know if you would like to join us, and I will send you more information.



Thank you,
______
______@aegmail.com
http://www.aeginfo.com
 
I can't wait for the conspiracy theories to start that I'm on the take too. Then again, I did just recently post this thread about how I just discovered Super Mario Brothers. Bah, nevermind -- it's ridiculous to think that Nintendo would care enough about me to try to influence my opinion.

Also -- and this might be a coincidence -- I met this really hot Asian girl last night at a bar. She's still sleeping now, but MAN, did we have fun last night! The only weird thing is how she kept insisting that I wear a plumber's hat during sex. It was so weird...but I kind of liked it.
 
Firest0rm said:
And these guys do exist here, no conspiracy theories or any of that bullshit. Here's the PM I got from them to promote CDV's games.
"beta and free retail copies of CDV's recent and future releases to test out and discuss within your community"
Free Software <> Bribe.

Though I pay for some stuff I review, most of it's free software. Doesn't mean I pimp it in forums, or automagically give it a 5/5.
 
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