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NVIDIA & AIB Partners Are Planning Aggressive RTX 50 GPU Price Cuts Amid Inventory Pressure From Reduced Sales, With Effects Expected as Soon as This Month

NVIDIA is looking to adjust RTX 50 series prices almost immediately, as the firm has witnessed pressure from oversupply and poor sales.

wccftech.com

NVIDIA is reportedly looking to adjust RTX 50 series prices almost immediately, as the firm has witnessing massive pressure from oversupply and poor sales.

NVIDIA's "Ironically" Faces Over-Inventory Issues With RTX 50 GPUs, Price Cuts & Discounts Expected This Month

Well, this is quite an unexpected situation, but here we are. The GPU series that was 'scarce' in the markets previously is now seeing poor response from the retail channels, as according to BoardChannels (via Chiphell), the RTX 50 GPU supply has increased way above optimal levels. It is claimed that in order to 'restore the balance', NVIDIA and its AIB partners could implement widespread price cuts across the RTX 50 series lineup, allowing manufacturers to achieve their sales targets and "maintain market liquidity".

Previously, we reported on a rumor that NVIDIA is reducing the RTX 50 supply by more than 30% in the markets, and it seems like price adjustments are a result of the move. Usually, around the Q3-Q4 timeline, current-gen GPU offerings are available at a much better price, mainly attributed to GPU companies capitalizing on the consumer upgrade cycle. And now, since NVIDIA reportedly has a GPU oversupply, this particularly means that Team Green will implement rapid price cuts, and we have already started to see the effects.

---

HERE WE GO! (outside US, most RTX 50 GPUs are widely in stocks)

Best gaming GPU series, now more accessible to more gamers.

Get them whilst stocks last. Nvidia is reducing supply alongside.

GeForce RTX 5000 シリーズの供給量が7月は激減？ 6月比で30%減少へ – GAZLOG

GeForce RTX 5000 シリーズの供給量が7月は激減？ 6月比で30%減少へ NVIDIAが2025年に発売したGeForce RTX 5000シリーズは先代のRTX 4000シリーズの供給量を大きく削減したた […]

gazlog.jp

 

[winjer]

A drop in prices for GPUs? In 2025?

 

[Warnen]

I was surprised how many 5070s I had to choose from on my latest build. Feels like just been seeing 3060s for the longest time

 

[peish]

A drop in prices for GPUs? In 2025?

Thank god the AI rush for gaming GPU, is over. Just like mining rush ended, we are back!

AI bros now have many choices.

I hope not to see a new wave of rush for 6090.

 

[LavitzSlambert]

Google's translation from the link OP posted:

The GeForce RTX 5000 series, released by NVIDIA in 2025, significantly reduced the supply of its predecessor, the RTX 4000 series, resulting in demand far exceeding supply and causing market turmoil, including a sharp rise in graphics card prices. However, since May 2025, supply has stabilized and demand has decreased, significantly improving inventory levels for the RTX 5000 series, with prices now below list price for a wide range of models, from high-end to mid-range. However, NVIDIA appears unhappy with this situation, as leaks have revealed that graphics card supply may be significantly reduced from July 2025 compared to June.

According to a leak posted on Hakuban-do, NVIDIA had already reduced the supply of GeForce RTX 5000 series cards compared to May as of June, and it is expected that this reduction will continue in July, reducing supply by at least 20% and possibly as much as 30% compared to June.

The reasons for this production cut have not been disclosed, but in contrast to the graphics card price hikes seen in early 2025, as of July 2025, prices for many NVIDIA graphics cards have dropped significantly. This is believed to be primarily due to inventory levels. Another possible reason is that production capacity is being allocated to the release of other high-performance graphics cards for China, such as the GeForce RTX 5090D v2 and Blackwell B20, scheduled for August.

While the impact of this production cut on consumers may be a resurgence in graphics card prices, the impact of the production cuts in June and July may begin to be felt in about two months, so the current graphics card prices may be the bottom. However, price trends vary by country and are subject to many factors, including exchange rates. Therefore, if you are considering purchasing a graphics card, it is best to wait and monitor price trends, or consider purchasing if you feel the current price is still reasonable. (Just like with stocks, it is extremely difficult to target the bottom and buy at the lowest price.)

 

[Cakeboxer]

I shouldn't have drunk so much yesterday. For a moment, I imagined I had read "price cuts" instead of "price increase".

 

[SlimySnake]

Yeah i called this a few weeks ago when microcenter had dozens of cards for each series that were all sitting there because no one wanted to spend $400-1500 over the msrp. Yes they had a $3,500 5090. All of their 5080s were $1,400 or above.

They are scamming consumers and we have wised up. Get fucked you greedy cunts.

 

[Hudo]

They should all be cut by half in price. A XX80 should not go for more than $700 max (and even that is me being generous already, in reality it should be $600).

 

[dave_d]

I'm so cynical I figure they're doing this to clear out stock before the super series comes out.

 

[PSFore]

Best Buy in the US had a PNY RTX 5080 GPU at its 999.99 MSRP in stock for like 4 days.

 

[Grildon Tundy]

Model	MSRP (USD)
RTX 5090	$1,999
RTX 5080	$999
RTX 5070 Ti	$749
RTX 5070	$549
RTX 5060 Ti	$429
RTX 5060	$299

If I could actually get these cards at MSRP, NVIDIA has broken me to the point I could maybe rationalize paying for it. Especially that 5080. Assuming you could actually build a gaming PC based on it for <$2K.

 

[Gen.Grievous]

It's because the Supers are coming in November.

 

[dorkimoe]

still eyeing a 5090 but not paying no 2800 bucks for it, fuck off. Still cant find just a 5080 FE either, decline in sales yet not available to buy?

 

[adamsapple]

NVIDIA & AIB Partners Are Planning Aggressive RTX 50 GPU Price Cuts Amid Inventory Pressure From Reduced Sales, With Effects Expected as Soon as This Month

NVIDIA is looking to adjust RTX 50 series prices almost immediately, as the firm has witnessed pressure from oversupply and poor sales.

wccftech.com

NVIDIA is reportedly looking to adjust RTX 50 series prices almost immediately, as the firm has witnessing massive pressure from oversupply and poor sales.

NVIDIA's "Ironically" Faces Over-Inventory Issues With RTX 50 GPUs, Price Cuts & Discounts Expected This Month

Well, this is quite an unexpected situation, but here we are. The GPU series that was 'scarce' in the markets previously is now seeing poor response from the retail channels, as according to BoardChannels (via Chiphell), the RTX 50 GPU supply has increased way above optimal levels. It is claimed that in order to 'restore the balance', NVIDIA and its AIB partners could implement widespread price cuts across the RTX 50 series lineup, allowing manufacturers to achieve their sales targets and "maintain market liquidity".

Previously, we reported on a rumor that NVIDIA is reducing the RTX 50 supply by more than 30% in the markets, and it seems like price adjustments are a result of the move. Usually, around the Q3-Q4 timeline, current-gen GPU offerings are available at a much better price, mainly attributed to GPU companies capitalizing on the consumer upgrade cycle. And now, since NVIDIA reportedly has a GPU oversupply, this particularly means that Team Green will implement rapid price cuts, and we have already started to see the effects.

 

[Mr Moose]

Thread 'NVIDIA Planning Aggressive RTX 50 GPU Price Cuts Amid Pressure From Reduced Sales, Expected Soon as This Month'

Sunday at 5:15 PM

NVIDIA & AIB Partners Are Planning Aggressive RTX 50 GPU Price Cuts Amid Inventory Pressure From Reduced Sales, With Effects Expected as Soon as This Month

NVIDIA is looking to adjust RTX 50 series prices almost immediately, as the firm has witnessed pressure from oversupply and poor sales.

wccftech.com

NVIDIA is reportedly looking to adjust RTX 50 series prices almost immediately, as the firm has witnessing massive pressure from oversupply and poor sales.

NVIDIA's "Ironically" Faces Over-Inventory Issues With RTX 50 GPUs, Price Cuts & Discounts Expected This Month

Well, this is quite an unexpected situation, but here we are. The GPU series that was 'scarce' in the markets previously is now seeing poor response from the retail channels, as according to BoardChannels (via...

• peish
• Replies: 89
• Forum: Gaming Discussion

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[Mister Wolf]

The scalpers will gobble them all up.

 

[icecold1983]

Not gonna happen. You still can't even buy them at MSRP in USA.

 

[CuteFaceJay]

50XX still melting cables so still no buy

 

[Fbh]

I expect something like
"MSRP is going down $100...the actual sale price you'll find is going up $100 for some reason"

 

[Spukc]

The scalpers will gobble them all up.

how the fuck does that work?>
they can't sell so scalpers scalp and sell the fuck what?>

 

[adamsapple]

Put a $1000 5xxx pre-made PC into the market you cowards.

 

[Mister Wolf]

how the fuck does that work?>
they can't sell so scalpers scalp and sell the fuck what?>

Yes. Regardless of the price they will be bought up by resellers and price adjusted accordingly.

 

[justiceiro]

Will the consoles that use Nvidia chips be affected too? Pretty please?

 

[adamsapple]

Will the consoles that use Nvidia chips be affected too? Pretty please?

 

[xVodevil]

Should we care now that we have Super rumors with actual decent VRAM are coming in a few months?
I have 4070Ti very decent card for older games but yes it sucks with 12Gb VRAM since I got 4K monitor and definitely not for anything 16Gb or under for the next card upgrade. If next few games hold up then I'll easily wait for 6xxx no matter how badly I'd like one of them Supers

 

[ThisIsMyDog]

I have 4070Ti very decent card for older games

Older? it's more than decent for new games too.

 

[adamsapple]

4070Ti, not just the base one, being called good for 'older games'.

 

[64gigabyteram]

4070Ti, not just the base one, being called good for 'older games'.

the cost of being 12gb vram

 

[xVodevil]

Older? it's more than decent for new games too.

Not when you hit the VRAM limit. I have 2nd monitor to watch movies and stuff often and just recently I was messing around and found out W11 with Steam running and like Firefox with 1-2 tabs open in background already eat up to 3Gb VRAM, so yeah card is very decent but these limitations criple it badly more often than I'd like it to, so for me it's clear that next time I need plenty of VRAM on my card without paying the big bucks for top tier. And that is exactly why next Super series sounds tempting.

 

[Sentenza]

I don't know where the optimism comes from.
The more the time goes, the more the discrete GPU market for gaming becomes a NEGLIGIBLE portion of Nvidia's business.
The demand for their hardware in AI/data center is so high that they are basically booked for years to come.

They are under NO pressure to lower the prices whatsoever. If they decide to do it, it's only because they want to and it's not a guarantee it will apply to their next lineup.

 

[GoldenEye98]

Not that surprising imo. The prices for GPU's now are crazy, especially at the high end.

RTX 5070 alone is nearly the cost of a PS5 Pro here in Canada.

 

[LordOcidax]

GPU aggressively price drop from NVIDIA…

 

[Shane89]

nVidia should go bankruptcy. They ruined the gaming development. Too bad it's not going to happen.

 

[clarky]

Founders editions of the 50 series cards have been available for a fair while in the UK. I nearly bit on a 5090 last week.

 

[adamsapple]

the cost of being 12gb vram

Huh yeah I forgot for a sec there how fucked up the memory allocations are, with the 4060 series shipping with more VRAM.

 

[Digital-Aftertaste]

Turns out people want cards that are worth $2000 MSRP rather than being priced that much.

 

[dcx4610]

The FE cards still almost always out of stock... How can I buy one when they are out of stock? Nvidia just doesn't make sense as a company.

 

[demigod]

Abundance for months now. They are going to have to drop the prices on these cards or lots will be sitting on store shelves. $1200+ for a 5080 is ridiculous.

Called it, there was no way they are keeping those prices with all that stock and adding in the Supers.

 

[Unknown Soldier]

5090 FE is still never in stock in US

This is unacceptable!

edit: WCCFTech has deleted the original article. Hmmm.......

 

[kiphalfton]

There should be a price drop, considering how underwhelming everything is from price : performance standpoint. However, its not like there's any competition from AMD and definitely not Intel in that regard; they all have shit price : performance and stock levels suck for all three.

 

[OverHeat]

Bought mine at msrp so I'm not mad

 

[StereoVsn]

Called it, there was no way they are keeping those prices with all that stock and adding in the Supers.

IMO, they will flush the current stock on modest sale and then go back to $1,300 5080S alongside production cuts.

 

[StereoVsn]

Bought mine at msrp so I'm not mad

I mean I got a 5080 for just above MSRP (was like $1040), but that doesn't change the fact that current prices, even at MSRP, are kind of shit.

 

[//DEVIL//]

after buying couple and selling them as a whole PC. my 5090 FE is actually at 1500$ US cost. I am ok.

Also, the link is dead. i wonder if its because the information is wrong or what. getting error 404

 

[analog_future]

Bought mine at msrp so I'm not mad

Same.


Good though, hopefully Nvidia learns from this going into the 6000 series cards.

 

[CobraAB]

Scalpers will get them cheap and boom, high prices again.

Woo hoo!

 

[adamsapple]

edit: WCCFTech has deleted the original article. Hmmm.......

Weird. It still shows up on the side-bar but the actual article page itself has been nuked.

 

[Omnipunctual Godot]

I'm so cynical I figure they're doing this to clear out stock before the super series comes out.

Oh, 100%.

 

[LiquidMetal14]

Unfortunately that's what the market has tolerated.

Maybe we will get past this back to some kind of normalcy in price and maybe even more rational launch pricing come 6xxx series.

 

[Rocco Schiavone]

Pressure from reduced sales??

The data center sector generated revenue of $115.19 billion, representing 88.27% of total revenue.

They don't give a shit about selling less gpus to gamers. Who believes this shit??