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[kazuyamishima]

As the title says, SIE will increase the price of the PS5 in Japan starting from the 2nd of September 2024.

The price of the PS5 slim will go from 67k yen to 80k yen and the Digital will go from 60k yen to 73k yen.

More info at:
https://blog.ja.playstation.com/2024/08/27/20240827-ps5/

 

[DeadOblivion78]

The value of the yen so far this year is dreadful. Not surprised at this at all.

 

[kazuyamishima]

The value of the yen so far this year is dreadful. Not surprised at this at all.

It's been better for the last couple of weeks, but the Pro could release at 100k yen or more….

 

[Thick Thighs Save Lives]

Geez, this is a big price increase! This could potentially kill all the momentum the PS5 has in Japan...

• PS5: 66,980 Yen 79,980 Yen;
• PS5 Digital: 59,980 Yen 72,980 Yen

 

[PeteBull]

Gotta make up for the concord crash somehow

 

[DeadOblivion78]

It's been better for the last couple of weeks, but the Pro could release at 100k yen or more….

As of right now, if you were to travel to Japan with USD, basically everything would be 40% off for the person with USD considering right now $1 equals 144 yen.

 

[jm89]

That should boost sales

 

[kazuyamishima]

As of right now, if you were to travel to Japan with USD, basically everything would be 40% off for the person with USD considering right now $1 equals 144 yen.

I mean, it will be 1:1 price against USD, but they really want to prioritise margins instead of increasing Installbase.

Interested to see how everything will develop once Wilds releases early next year.

 

[Fabieter]

So because all western rich kids carry trade the shit out of japan dumb interest rate policy they have to pay this much to get a ps5. Jesus!

This generation is a shitshow.

 

[Cyberpunkd]

Geez, this is a big price increase! This could potentially kill all the momentum the PS5 has in Japan...

• PS5: 66,980 Yen 79,980 Yen;
• PS5 Digital: 59,980 Yen 72,980 Yen

What momentum?

 

[Barakov]

Geez, this is a big price increase! This could potentially kill all the momentum the PS5 has in Japan...

• PS5: 66,980 Yen 79,980 Yen;
• PS5 Digital: 59,980 Yen 72,980 Yen

 

[DinoD]

Clearing the inventory for PS5 Pro

 

[Woopah]

That's the third price hike now, that's insane.

 

[Banjo64]

 

[ShaiKhulud1989]

That's the third price hike now, that's insane.

Well, yen is very weak. Even camera companies are hiking prices and that stuff is usually even made in Japan.

 

[ranmafan]

Considering how bad the economy here in Japan is now, the terrible wages and the yen, this move will just destroy the PS5 here. It maybe equal to the dollar but in regards to the spending power those of us have in Japan, that's an insane increase. ¥80000 is just unbelievably insane.

 

[Duchess]

Old / new prices

Slim: $462 -> $552
Digital: $414 -> $503

That's quite a large jump..!

 

[Thick Thighs Save Lives]

What momentum?

This is months old data, but launch aligned the PS5 is ahead of the PS4 in HW sales.

 

[Mr.ODST]

Lol that price increase, PS5 Pro about to require a loan

 

[DenchDeckard]

Bye, bye any chance of getting close to ps4.

 

[Parazels]

The value of the yen so far this year is dreadful. Not surprised at this at all.

Considering how bad the economy here in Japan is now, the terrible wages and the yen, this move will just destroy the PS5 here.

Doesn't it impact Nintendo as well?

 

[jm89]

Doesn't it impact Nintendo as well?

Switch 1 might be bringing in decent profits so they can take a hit on the margins.

But that's just me guessing.

Maybe switch 2 gets impacted.

 

[pasterpl]

This is months old data, but launch aligned the PS5 is ahead of the PS4 in HW sales.

Vgchartz ae okay again?

 

[killatopak]

Sony, what happened to you man?

 

[Exede]

Thats not toooooo bad, thats all with taxes.

 

[solidus12]

Jizz is in a good mood. He's recovering well from last week's announcement

 

[jm89]

Vgchartz ae okay again?

For Japan they are just using the famitsu sales data. So should be accurate for Japan.

 

[Parazels]

Switch 1 might be bringing in decent profits so they can take a hit on the margins.

But that's just me guessing.

They are also preparing Switch 2.
So the rumors about the price "less than $500" seem legit.

 

[Heisenberg007]

Sony, what happened to you man?

Yen depreciated.

Japan’s falling yen and fiscal space

Robin Brooks digs into the drivers of recent depreciation of the Japanese yen.

www.brookings.edu

https://www.fxstreet.com/analysis/the-plight-of-the-japanese-yen-202405090926

https://www.reuters.com/markets/currencies/japan-faces-tough-tug-of-war-with-yen-bears-2024-05-03/

The Japanese yen will likely remain weak for months to come

www.goldmansachs.com

 

[DeadOblivion78]

Doesn't it impact Nintendo as well?

The Switch has always brought in a profit. We're talking about Nintendo here selling outdated and weak hardware for a premium.

 

[ranmafan]

Doesn't it impact Nintendo as well?

Of course the whole economy is effecting everything here, especially food. But Nintendo seems to have survived by somehow not changing their prices at all. This most consumers will just look at the switch and be like "yeah that's perfectly fine for me" while the ps5 now is a luxury item being priced out of the vast amount of consumers pockets. The big question will be how this will affect the next switch. Pricing will be key to their success for sure. One things for sure with the government failing completely on the economy here people like myself are having a frustrating time with all these price increases accross all products. And let's not forget game prices are soaring here too.

 

[DeadOblivion78]

Jizz is in a good mood. He's recovering well from last week's announcement

He still sounds hurt from all the negative Xbox news.

 

[Thick Thighs Save Lives]

Vgchartz ae okay again?

They're using Famitsu HW sales data for that graph.

 

[Windle Poons]

Europe and US to follow? Hmm? Hmmmmmmmmmmmmmmm?

Fleece them kiddies and their parents just before Christmas.

 

[FeralEcho]

Gotta cash in on the momentum of the release of the GOTG Concord.

Spoiler

GOTG as in Game of the Garbagebin

 

[Bernoulli]

my plan to buy the PS5 pro there for cheap is gone

 

[Astray]

Absurd price hike.

So much for people who think the slim will get a price cut after the pro comes out.

Guaranteed we don't see the pro come out for less than $700 now.

 

[Bernoulli]

Absurd price hike.

So much for people who think the slim will get a price cut after the pro comes out.

Guaranteed we don't see the pro come out for less than $700 now.

the yen has crashed and foreigners are coming to buy the consoles and phones cheap and resell them in their country

 

[Fabieter]

So is it cheaper now to book a flight to the us and take it back to Japan.

 

[TheDarkPhantom]

Saw the news on Twitter, it's a pretty egregious increase for those of us who live in Japan, guess the Pro will be close to 100K ffs.

 

[Ozzie666]

Instead of traditional price drops, we are getting hikes. This generation has been terrible, the question is. Is it greed or are the profit margins on consoles so low now they have zero choice. Remember back in the day when companies took loses on hardware, doesn't feel like that anymore. I know the dollar sucks and the economy sucks. Consoles are a luxury item. This is why I don't believe a Pro model is around the corner, sounds like suicide.

Or is it just for the share holders.

 

[Labadal]

Surefire way to overthrow the Switch dominance.

 

[ShaiKhulud1989]

Of course the whole economy is effecting everything here, especially food. But Nintendo seems to have survived by somehow not changing their prices at all. This most consumers will just look at the switch and be like "yeah that's perfectly fine for me" while the ps5 now is a luxury item being priced out of the vast amount of consumers pockets. The big question will be how this will affect the next switch. Pricing will be key to their success for sure. One things for sure with the government failing completely on the economy here people like myself are having a frustrating time with all these price increases accross all products. And let's not forget game prices are soaring here too.

Hardware-wise, Switch is an Android tablet with 10yo hardware at this point. Nintendo sells toys and they are lavishly profiting from every hardware sale from day one.

PS5 is fairly new and custom, due to logistics and supply chain issues bom never went down and Sony is still selling hardware for net zero.

Plus yen made a successful Turkish lira cosplay and everything that is assembled overseas and rely on components in USD went up significantly in Japan, including Japanese cameras.

 

[ZoukGalaxy]

The value of the yen so far this year is dreadful. Not surprised at this at all.

I'm ashamed to say that I really enjoy the situation, amazon.co.jp is a actually a pure joy to browse for ordering internationally (Euro/Yen conversion) with DHL lighting fast shipping and with so many things gems you can't find anywhere else.

 

[Small John McCarthy]

The Bank of Japan has essentially thrown up their hands and have tacitly admitted that there is no way out. The yen will decline, and the living standard decrease that has been occurring over the last 20 years will accelerate. Sucks, but that is what is happening.

 

[Bernoulli]

I'm ashamed to say that I really enjoy the situation, amazon.co.jp is a actually a pure joy to browse for ordering internationally (Euro/Yen conversion) with DHL lighting fast shipping and with so many things gems you can't find anywhere else.

can you order everything or are there things not possible to ship in the EU?

 

[Physiognomonics]

Sony: "take that chinese scalpers!"

 

[CuckooBananaNuts]

The world is in decline right now. Hopefully Japan's economy will survive.

So is it cheaper now to book a flight to the us and take it back to Japan.

 

[Impotaku]

Sony killing absolutely any remaining chance of remaining a player in japan. look how anaemic the release schedule is in japan barely anything comes out physically, Look what gets released Its barely fuck all. Even big hitters like stellar blade only survived for a few weeks then slid out the charts.

Hoping the Sony faithful in japan will put up with the price hikes is delusional. All that'll happen is they will push the remaining gamers towards Nintendo.

 

[Impotaku]

can you order everything or are there things not possible to ship in the EU?

It's random what amazon will and won't ship direct internationally when it comes to certain things like games. Marketplace sellers will rarely ship outside japan so only way is via middleman services. There's a lot of rare and really hard to find stuff on the marketplace.