I don't think it cost anything to print a sign...I think they just go online and print it.Well this is an oddly sensationalist article that made me think gun advocates were actually unhappy about gun prevelance. Instead it's a stupid logistics issue. All it'll take is a couple of protests and a state-forced pricing adjustment by the organization that prints the signs (make the double notice three times as expensive or something), and all will be right for NRA enthusiasts.