He didn't come out of nowhere. He came from the Riverlands.Dude comes outta nowhere, busts into the septon vote with armed men and comes out as the new high septon. Definitely fishy.
Theories that Littlefinger, Varys, etc. are behind things like the Sparrows just don't work for me, because it essentially reduces the whole series down the schemes of a handful of people. And there's no shortage of such scheming already; the Sparrows are one of the few populist movements in the books, and they have a completely organic origin story that doesn't require any further explanation. Having them be some kind of ploy undermines completely the ideas they represent.