You buy items from a catalogue and burn them to earn money to buy more items. It's a bit of a sandbox game in the sense that you can play the game however you like, there's no time limit or specific requirements you have to meet other than burning every possible item. Burning certain item combinations reward you with postage stamps that you can use to speed up the delivery process when buying items and they function somewhat like achievements because the game tracks which item combinations you've burned. You can discover this combination by trial-and-error or deduce it from the 'achievement'-title, for example, the ice-coffee combo is triggered when you burn ice cubes and coffee. There are exactly 100 different combos.
Setting items on fire and watching them burn is somewhat addictive, even though it serves no other point than to be able to buy more items to set on fire. It's an example of procedural rhetoric, the game makes an argument about modern consumerism (and as I pointed out in an earlier post) with not so subtle jabs at
. It's a pretty short game and I completed it in one sitting, but I had a great time for the money I could've spent on watching a movie at the cinema.