[Windows Central] Increasingly, it looks like 'Xbox PC' is the official branding for Microsoft's Windows 11 gaming efforts

I like the Xbox name, catchy and everyone knows it. They're not going to really come up with some other random word that beats it as a brand, ever.

The bigger news is that hopefully they're going to start actually explaining more details about their forward compatibility to existing Xbox customers this Sunday. Maybe even a hardware tease? Guess we'll see.
 
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I like the Xbox name, catchy and everyone knows it.

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This is what I want. I got away from PC gaming when my job went from teaching with an overhead projector to using a PC attached to a SmartBoard. I hated being on my computer all day only to come home and play on a computer all evening. Once I tried SteamOS, I realized this is what I want, but I don't want to repurchase the games that are crossbuy.

If Microsoft can come up with a front end that looks like my Xbox, but allows me to add games from other store fronts using a Desktop mode, this will be the last console I will ever need.
 
People who are expecting some sort of hybrid Xbox PC are going to be bitterly disappointed.
MS is going to use this as a Trojan Horse for a court battle in attempt to open up the "walled gardens" they lost all the battles and essentially the war in. All with their "newfound" third party love and bubblegum strategy when Sony blocks attempts at their first party games running on said closed/hybrid ecosystem.

This is their new "slimy platform things" game plan for the "spending the competition out of business."

Bet.
 
Without reading the article it just seems a Windows store rename to make it sound more gamery no?

I concur.

Seems like a simple rebrand to me, too. Beforehand games would use "Windows PC" which is probably more confusing since all PC storefronts are technically 'windows' PCs.
 
Thought it was just some rushed naming error at first but when reading the article it does make sense.

I can see them doing this:

Xbox Console
Xbox PC
Xbox Handheld
Xbox Cloud
Xbox Mobile (soon)

Better naming strategy than anything they've ever come up with before.
 
Steam really worried I'm sure.

Just admit you fucked it all up and you've decided to become a behemoth third party publisher and leave this platform-holder silliness behind.
 
Microsoft and Valve are slowly entering a cold war of sorts.

Both rely on each other and yet both want a prize that can only have one winner. (OS and Store dominance on PC).
 
I bet a bunch of "experts" with a combined salary of several hundred thousand dollars spent an embarrassing amount of time coming up with that name
 
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Microsoft and Valve are slowly entering a cold war of sorts.

Both rely on each other and yet both want a prize that can only have one winner. (OS and Store dominance on PC).
I don't think Steam wants to sell it's OS to enterprise.

Windows will always be the "winner" in the OS department.

Steam is already the bigger gaming storefront on PC.

I don't think there is any kind of war here. Valve is doing their thing and they don't give a shit about windows
 
Microsoft and Valve are slowly entering a cold war of sorts.

Both rely on each other and yet both want a prize that can only have one winner. (OS and Store dominance on PC).

I don't really think Steam cares about OS dominance. Store dominance they've already achieved.
 
MS is going to use this as a Trojan Horse for a court battle in attempt to open up the "walled gardens" they lost all the battles and essentially the war in. All with their "newfound" third party love and bubblegum strategy when Sony blocks attempts at their first party games running on said closed/hybrid ecosystem.

This is their new "slimy platform things" game plan for the "spending the competition out of business."

Bet.


Far out
 
I don't think Steam wants to sell it's OS to enterprise.

Windows will always be the "winner" in the OS department.

Steam is already the bigger gaming storefront on PC.

I don't think there is any kind of war here. Valve is doing their thing and they don't give a shit about windows
There absolutely is a war lol.

What do you think Valve does with their %30 of Microsoft game sales? They support efforts like Linux gaming and SteamOS that could eventually kill Windows adoption by consumers.

I don't really think Steam cares about OS dominance. Store dominance they've already achieved.
The first step is Gaming OS dominance, then they'll target consumers and enterprise.

I don't really understand why people think Valve is this pacifist chill company that doesn't care about expanding at all, they are as cutthroat and active as any other corpo lol, they're just more subversive about it is all.
 
MS is going to use this as a Trojan Horse for a court battle in attempt to open up the "walled gardens" they lost all the battles and essentially the war in. All with their "newfound" third party love and bubblegum strategy when Sony blocks attempts at their first party games running on said closed/hybrid ecosystem.

This is their new "slimy platform things" game plan for the "spending the competition out of business."

Bet.

Nah this is just MS moving to third party publisher. People keep trying to apply some secret plan or idea by MS and I have no idea why. This is the same company with a gaming CEO who truly believed Nintendo's future was with Xbox and they could buyout the company. The same company that thought their system would perform better than the PS5.

Honestly after those FTC email leaks it's shocking to me that people can believe MS has some grand 4d chess type move. I was shocked at how dumb the people at Xbox are. When Phil literally couldn't tell a dev what success was for a GP game I was shocked. There's no way they are going to spend all this money\time on lawyer\fees for a case they just aren't going to win. They couldn't even get Apple to open their walled garden in the US. So maybe they can get the EU to agree to it at best.
 
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MS is going to use this as a Trojan Horse for a court battle in attempt to open up the "walled gardens" they lost all the battles and essentially the war in. All with their "newfound" third party love and bubblegum strategy when Sony blocks attempts at their first party games running on said closed/hybrid ecosystem.

This is their new "slimy platform things" game plan for the "spending the competition out of business."

Bet.

That's a lot of quotes right there.


conspiracy-charlie-day.gif
 
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Nah this is just MS moving to third party publisher. People keep trying to apply some secret plan or idea by MS and I have no idea why. This is the same company with a gaming CEO who truly believed Nintendo's future was with Xbox and they could buyout the company. The same company that thought their system would perform better than the PS5.

Honestly after those FTC email leaks it's shocking to me that people can believe MS has some grand 4d chess type move. I was shocked at how dumb the people at Xbox are. When Phil literally couldn't tell a dev what success was for a GP game I was shocked. There's no way they are going to spend all this money\time on lawyer\fees for a case they just aren't going to win. They couldn't even get Apple to open their walled garden in the US. So maybe they can get the EU to agree to it at best.
If they are going to be hybrid open (Steam) and closed (for the Xbox store/Game Pass), then Sony will fight it and MS will pull the ole "good guy" persona like they've always PR'ed when they were in last place. From "cross play" to "slimy platform things."

I can foresee this heading to court, especially with how chummy they were with the Apple vs Epic scenario.

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif

That's a lot of quotes right there.


conspiracy-charlie-day.gif
 
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What happened to Microsoft Gaming strategy?

Did they really decide to go with Xbox PC over that
 
There absolutely is a war lol.

What do you think Valve does with their %30 of Microsoft game sales? They support efforts like Linux gaming and SteamOS that could eventually kill Windows adoption by consumers.


The first step is Gaming OS dominance, then they'll target consumers and enterprise.

I don't really understand why people think Valve is this pacifist chill company that doesn't care about expanding at all, they are as cutthroat and active as any other corpo lol, they're just more subversive about it is all.
Linux is 2.69% in the Steam survey. They have a looong way to go before they have any meaningful OS impact never mind dominance.
 
MS is going to use this as a Trojan Horse for a court battle in attempt to open up the "walled gardens" they lost all the battles and essentially the war in. All with their "newfound" third party love and bubblegum strategy when Sony blocks attempts at their first party games running on said closed/hybrid ecosystem.

This is their new "slimy platform things" game plan for the "spending the competition out of business."

Bet.

Good guy Microsoft man, caring for the average gamer and their right to be able to play ALL games wherever they want...
Exclusives are bad, haven't you heard ?

...watch them using it as a mud slinging tactic from now on and their toxic fans using it as fuel for the usual wars - heck, even in here the amount of "exclusives are bad !" comments has risen immensely for the past few months...

Fakest, most obnoxious and toxic company that's ever graced the gaming medium, zero talent and pathos behind their projects.and completely unable to take the L.
 
Linux is 2.69% in the Steam survey. They have a looong way to go before they have any meaningful OS impact never mind dominance.
Change takes time, possibly decades. Think of it this way: If someone told you in the year 2000 that Windows would lose over %20 of its active user base during the 2010s and 2020s, would you have believed him? I wouldn't have.

Also that Steam Survey can be inaccurate as fuck. Twice now it's read my 4090 as being an AMD GPU for God knows what reason, now I'm genuinely questioning everything I hear about it.
 
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