Well it's not a surprise. The long wait for 8.1 and more importantly the lack of new hardware as a result was always going to have a negative impact on sales. Plus, Nokia is no longer alone in the low price segment.
It's going to get worse before potentially improving again, too. I wouldn't be surprised to see WP trail off to 5% over the coming months.
They're has to be a monumental push by MS starting with the release of 8.1 if they are going to rectify the situation.
edit: the 630 was going to be a great chance to improve things again btw. The price is excellent. The device looks great. Shame they screwed things up with the resolution and the memory.
edit again: Actually, the price is better than excellent.
100 quid (120 EUR) for an unlocked brand new smartphone is ridiculously good.
It's going to get worse before potentially improving again, too. I wouldn't be surprised to see WP trail off to 5% over the coming months.
They're has to be a monumental push by MS starting with the release of 8.1 if they are going to rectify the situation.
edit: the 630 was going to be a great chance to improve things again btw. The price is excellent. The device looks great. Shame they screwed things up with the resolution and the memory.
edit again: Actually, the price is better than excellent.
100 quid (120 EUR) for an unlocked brand new smartphone is ridiculously good.