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Wkd Box Office 1218-2015 - Force Awakens does good... gOOOood, opens w/ $248m
- Thread starter xaosslug
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PhoncipleBone
Banned
Domestic or worldwide? Domestic it will be #1 pretty easily at this point. Worldwide probably #3, maybe #2.
#1 all-time domestically. $1 billion dollars domestically and Titanic-plus numbers worldwide are still in play.
It will be the top domestic earner ever, but is unlikely to top Avatar's world wide take. But we'll have a much better picture on that after this weekend.
Starsailor
Banned
The real question is: do you think this movie was good enough for that?
The only thing I can see pushing WB towards fast tracking another Mad Max is if it does well at the oscars, and even then it's a long shot. If only 2015 had been a better year for them...
By the end, JW will only hold on to 3 of its 11 remaining records.
Somewhere Trevorrow sits alone; laughing, waiting.
BattleMonkey
Member
Budget wise not really, but the marketing probably is one of the biggest in history
BronsonLee
Member
I don't think so. I think one of the Pirates movies or some such takes that honor.
ProudCanuck
Banned
200 million production budget
200 million marketing budget rumored
They need 1 bln worldwide in merchandise and box office to break even
Considering that they have made 813 million in world wide box office alone they have likely already broken even and rest is profit
It will probably keep its Saturday record too. But the rest are gone within 2 weeks.
They didn't seem to spend a lot of the actors' salaries in this movie. The visuals and the amount of sets and the amount of action is in this movie is not like anything I have ever seen before.
Reminds me of Empire Strikes back when it first came out...
Disney's marketing budget was actually lower than a lot of their other films. They knew they didn't need to go too crazy given the awareness and cross marketing. Most Star Wars ads were from tie ins rather than the film.
http://fortune.com/2015/12/08/star-wars-marketing/
Bomba
Not even close. Hell, Spectre had a way bigger production budget than this for example just from a film a month ago.
One billion after Saturday?
Starsailor
Banned
The marketing budget might be, but production budget no. I think the fourth Pirates movie is still the biggest as it cost over $400m.
RumblingRosco
Member
Good time to own Disney stock, I'd say.
Not really. Some recent ESPN issues have really taken a hit on its stock as of late. ESPN is still the biggest piece of the Disney pie, bigger than Marvel, Lucasfilm, Walt Disney Pictures,....etc so what goes on with ESPN overshadows the rest of Disney.
You didn't see nothin you hear me.
Scorpion Soldier
Member
I feel like the marketing budget might be more normal than we think, especially since a lot of the marketing was accompanied by deals with third party companies.
Have they given any official numbers on Spectre yet? It's officially listed as $245 million, but I remember reports saying $300+ million excluding marketing due to production issues.
OS numbers will be lower for 24th and 25th I guess due to Christmas but once the second weekend comes, oh boy.
Does Christmas Day not get the same boost overseas as it does in North America?
I think 25th is much more important in Europe than in the US and is mostly spent with family, but I might be projecting. Mostly guessing this based on how much bigger the drop for 24th is.
BruceLeeRoy
Banned
The Force Re-Awakened? You saw that movie twice right?
I know. Seeing a second time show the true power of that movie
Sorry that was confusing.
I mean Mad Max.
I loved TFA but Mad Max is one of the best movies I have seen in a decade.
hodayathink
Member
The marketing budget seems big until you realize that 3/4th of the commercials you've seen for Star Wars are actually commercials for something else. When I went to see Creed last week, I saw three different Star Wars commercials for other products before the movie. Disney doesn't pay for any of that cross-marketing stuff.
Starsailor
Banned
I know this was a joke ^^
Pirates did look spectacular as well.
It's subjective but to me this looked better.
My wife said the same thing and she is not a Star Wars fan.
Cinemas don't even open in the UK on Xmas Day as far as I'm aware. Everyone just sits around the house with their family watching Christmas TV or playing games. I've certainly never heard of anyone even entertaining the idea of going to the cinema on Xmas Day here.
Bobby Roberts
Banned
I believe I'd heard somewhere that of the marketing budget, Disney itself only had to shell out something like 90-100 million, and the rest of the marketing was ameliorated by companies who paid to get in on the tie-in train.
Oh, and a Happy Christmas to everyone, and I hope you have a hell of a day.
I posted about the marketing budget earlier this page. No hard figures but Disney intentionally spent less than they do on big movies, with their licensing partners picking up the slack. For example on TV:
TFA had a ~$200m budget and a lower than usual marketing budget. Disney played their cards right.
TFA had a ~$200m budget and a lower than usual marketing budget. Disney played their cards right.
Bobby Roberts
Banned
Shit, I'm sorry. You absolutely did, I skidded right over.
First post on Christmas and I botched it. I did just get out of the Peanuts Movie second run, guess I brought a little Charlie Brown in here with me.
Wasn't aimed right at you, it was an ongoing discussion and everyone jumped over it. :lol
Just wanted to point folks at the link. I really though Disney would go overboard with the marketing, but they realized they didn't have to. Pretty savvy call.
vinnygambini
Why are strippers at the U.N. bad when they're great at strip clubs???
Got the stats here 😀
http://www.neogaf.com/forum/showpost.php?p=190007535&postcount=182
And Happy Holidays GAF!
Bobby Roberts
Banned
Feelin like Christmas might make Lucasfilm/Disney right around $60 mil today.
BronsonLee
Member
Good man. I took my niece to that on Wednesday. My favorite kids movie of the year, probably. It's just done so well.
Dunedain_Ranger
Member
Got to love my family supporting not the Star Wars cause just purchased 34 tickets for all the brothers sisters nieces and nephews !!
Bobby Roberts
Banned
Still haven't seen Good Dinosaur (that'll happen this winter break) but I wouldn't put it over Inside Out, personally. The Red Baron stuff went on a little too long - but whaddya gonna do. It's Snoopy. You kinda have to, I guess. But man, did Blue Sky absolutely nail the aesthetics of those old specials/movies, while adding their own style to the mix. It never once felt like anyone involved had missed the point or misunderstood why Charlie Brown works.
It didn't do all that well at the box-office, but I absolutely see it becoming one of those sleeper classics where, in like, 3 or 4 years, everyone's got a copy, and everyone busts it out for Christmas, and we all wonder why we skipped out on it in theaters when we had the chance.
Nuts, I forgot to see that. I'll see if it's still playing around here tomorrow.
Thanks for the link vinnygambini, that figure is right in line with what the WSJ reported: Disney spent ~$30 on TV advertising, with their partners adding 2x that over again. Disney is making just crazy money on TFA.
frankie_baby
Member
No one goes further than the sofa in the UK on Christmas day, how the hell could anyone even think of going out after a huge Christmas dinner, so the cinemas don't open
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