According to Metacritic’s rating scale, any game above a 75 is considered “good,” but realistically, according to multiple developers I spoke with, publishers expect scores of 85 or higher. Sometimes, Urquhart told me, the demands can get unreasonable.
“A lot of times when we're talking to publishers–and this is no specific publisher–but there are conversations I’ve had in which the royalty that we could get was based upon getting a 95,” he said. “I’ve had this conversation with a publisher, and I explained to them, I said, ‘Okay, there are six games in the past five years who have averaged a 95, and all of those have a budget of at least three times what you’re offering me.’ They were like, ‘Well, we just don’t think we should do it if you don't hit a 95.’”