I'm not sure why this thing is supposed to cost so much more. It's a somewhat larger soc and maybe a better cooler?
I suppose the price of the PS5 going up is the writing on the wall, though.
I don't know how people are coming up with $700 either. This thing will cost no more than $500 - $600.
APU cost will go up from what is now around $80 to $120 at most.
16GB of 14Gbs RAM which is now around $60 will go up to 16GB of 18Gbs RAM of around $80.
Cooling up from around $35 to like $45.
All in that's around $70 more than what the current PS5 cost to make. So if the current PS5 has a BOM of around $380, that means the PS5pro has a BOM of around $450. $500 if we wanna stretch it. I can see Sony selling it for $499/$550 without the disc drive, and a DD bundled SKU for $50 more of whatever the base unit cost.
I just don't see where or how they take a BOm of ~$450 and tack on around $150 - $250 on top of that. Only 4 things are really changing in the Pro, APU, RAM, cooling, and PSU. And all those changes combined, don't translate to $200+ more.