Did it lower their stocks the last time these rumours made the rounds?
Stock is down today and analysts seem to be blaming the Edge report:
Shares of GameStop (GME) are down $1.77, or 7%, at $25.04, which some observers today have been attributing to a report by the staff of Edge that Microsofts (MSFT) next model of its Xbox game player could be connecting to the Internet at all times, which might limit the market for follow-on sales of used games for the console, a traditional domain of GameStop.
But a Piper Jaffrey analyst doesn't believe the rumor makes a lick of business sense:
The bottom-line is that it is incumbent on Microsoft and Sony to reduce purchase friction of their new hardware in order to build a critical mass as quickly as possible. Blocking pre-owned software sales only adds friction to the console purchase.