The US communities definitely have their own narratives, rivalries, etc. -- they're just relatively unknown. That's something I think that applies to the FGC in general, honestly. I suspect there are way more interesting (read: marketable... maybe if bleached by e-sports a lot of time) personalities across the FGC than in other games on a per capita basis. It's something that's really underdeveloped (and could explode in the next 4-5 years if the right game takes off).Also I think a game like marvels appeal to an outsider or someone on a stream has to do with the fact that the scene and stories within that scene are happening here, in a language we understand with rivalries and upsets etc. We know the guy who invented or improved certain tech and have seen and understood the growth of the game rather than jp gods who figured everything out when the game was released there 2 years ago on who's coattails we are always riding.
I think this has gotten better with regards to console releases -- i know UNIEL took about 9 years but I think that was due to no one actually signing it until the JP PS3 version was finalized.Also: simultaneous releases.
You can't expect to sell a game in the USA 6 months after Japan without repercussions.
I kind of wonder how much the weird arcade/console split hurts building and sustaining hype, though as it causes this weird multi-stage buildup with the most dedicated players in a community. I know that historically arcade revenue has always been worth way more than console sales, even for the biggest games -- but I suspect that with the slow death of Japanese arcades we've hit an inflection point at some point (the PS4 and PC being the lead platform for SF5 is a huge sign of that).
Prison School fighter will unite all communities.
Oh Gawd.