I posted this in the 174 thread, but no one reads that thread so:
I feel like UFC is going to be in trouble over the next few years. They've fallen into all the same traps that WWE has: Over reliance on certain stars, not building enough new stars, over saturation, trying to make stars out of guys people don't give a shit about, over hype, feeling they can coast on their name.
The big difference is that WWE is a 60 year old proven brand with a consistent renewable resource of children. I don't think MMA is going to be cyclical like pro wrestling has traditionally been. They hit their peak and are never getting back there. I think in 2-3 years, 80-100K is what they're going to be maxing out at for PPVs. They have WAY too many shows, took over too many promotions, have way too much talent, and too much of the talent isn't at a level that befits the biggest promotion in the world.
In addition, UFC's presentation is so stale and sterile. They haven't changed a thing since they blew up after TUF1. It might be more boring than WWE's presentation over the past few years. There are only 4-6 stars at any given time for UFC. And they usually fight twice at year at the most. Sometimes once. Sometimes not at all. Due to feeling like they need to have a show every god damn weekend, they've filled their cards with scrubs who just started a couple of years ago, or guys who should have retired a few years ago.
Their hype machine is terrible, too. Every fight is the biggest fight ever, the most serious of hatred between the guys, whoever is the best at X in the world, best P4P fighter, best...fuck. Opening matches get the same hype as the main event, and then after all the bullshit guys hug or shake hands anyway. If you're going to work everyone, STICK TO THE WORK. Don't break kayfabe right after the fight. It's impossible to believe any of the hype UFC throws out since every fight ends with the dudes talking about how much they respect the other and they were just trying to sell the fight.
I sense dark times for y'all. HARD TIMES, daddy. That bubble burst a couple of years ago and it isn't coming back.