Speaking of GOOD FORTUNE AND LUCK. Props for MSI Europe in this department.
My 980 Ti suffered a failure 2 days before the announcement of the 1080 Ti. I have been waiting for MSI to do the RMA repair, but they said they had to send me a new one and they didn't have one in stock, so, they would refund me the original value I payed for it (699).
They also told me I could pay for a similar value product and they would adjust (Pay me back/Pay them) the difference.
I'm now a proud new owner of a 1080 Ti FE for 150 difference.
For 1440p... that's like, a 50% increase in performance for the same W.
Too bad it's a Founders Edition and loud as heck. Probably buying an Hybrid kit in the future.