Former X Factor winner, Leona Lewis has failed to break into the top 200 with latest single 'Lovebird'. On the week of release, the track at No.200 had sold only 600 copies - meaning Leona sold even less.
The failure of the track comes as a slight surprise as Leona has been one of The X Factor's biggest stars and her previous two album have gone straight in at number one of the UK charts.
However, the singer's most recent album, 'Glassheart' failed to reach such heights and became Leona's first record not to debut at No.1.
A source told The Mirror: "This is a bitter pill to swallow for Leona and there is no sugar-coating it.
The single was strong and should have done better but, unfortunately, there was no real marketing force behind it."
The 27-year-old seems to hit a few bumps in her career recently including plans for a US tour being shelved and disappointing chart positions.
The single itself is pleasant enough and Leona's vocals are lovely as always, but that hasn't been enough to get it into the UK's top 200.
A source believed the lack of radio airplay was the reason for the poor sales: Crucially, it didn't capture the imagination of radio bosses and got little airplay. Most people, unless they have the album, have never heard the song."
It remains to be seen as to whether Simon Cowell will continue to back one of the most popular X Factor winners ever.
The source continued: "Its a little embarrassing for the label because they have invested so heavily in Leona."