Since this thread is going fast, for those that missed it a few pages back:
Speculation that this may be a new Shadow Tower game.
Shadow Tower had guns, and the "Project Beast" font looks like the Shadow Tower font. Not the best evidence in the world, of course, but interesting nonetheless.
I think I would actually be happiest with either Shadow Tower or an entirely new IP, rather than it being a strict "Souls" game. (Saying this as a huge Souls fan.) Would love to see what else they could make using the same basic formula but with a different approach.