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[Primethius]

Don't really care about marketing deals as they don't have much of an impact on me as the consumer (business perspective not withstanding).

Exclusive content sucks but to be quite honest, I don't care much about that much either. I barely redeem day 1 content (or use it) and I don't end up buying most DLC as it is. It sucks as a practice but since this isn't some idealistic society where my disdain for the practice is going to change much given the millions and millions of consumers that use it in the mainstream market, my ultimate thought on it ends up being... eh. It sucks that it exists but I've barely taken advantage of it or felt left out due to it, so I don't really care.

 

[black070]

Also I think something people forget is ms published tr on xbox. Square Enix wouldn't give up 30% cut for nothing. I think it's obvious ms funded the game, how much? I have no idea.

Others have responded to the rest but for this particular tidbit - Sony publishes Call of Duty & Destiny, as well as a few other third party releases in Japan, I don't think that reflects on whether they've funded the game or not.

 

[Elandyll]

Actually Sony started it with Tomb Raider 2.

If we want to draw a history, then Nintendo kinda started it with their non compete clauses in their third party publishing agreements (Nin being the de facto publisher on NES), but it's well known that MS ratched it up a 1000 last gen with stuff like Tomb Raider Underworld DLC (one of the shittiest exclusivity deal ever) and the GTA4 dlc $50m deal.

Sony learned the lesson from them for this gen, and I wish it went away instead of spreading.

 

[hanspampel]

Others have responded to the rest but for this particular tidbit - Sony publishes Call of Duty & Destiny, as well as a few other third party releases in Japan, I don't think that reflects on whether they've funded the game or not.

that is because Activision has no retail publishing presence in JP
EA did neither not long time ago.

so they (need to) get partner to publish their games / IPs



can't really compare that to Microsoft publishing a Square Enix game WW

 

[moai]

This kind of deals must die. I dont like the idea of a thread on gaf praising ("killing it") this anti consumer practices. As other have said sooner or later everyone will be screwed by this.

 

[black070]

that is because Activision has no retail publishing presence in JP
EA did neither not long time ago.

so they (need to) get partner to publish their games / IPs



can't really compare that to Microsoft publishing a Square Enix game WW

Be that as it may, I don't think it reflects whether the game was funded by them or not.

 

[DieH@rd]

This kind of deals must die. I dont like the idea of a thread on gaf praising ("killing it") this anti consumer practices. As other have said sooner or later everyone will be screwed by this.

Having an ability to walk into the store and purchase console with a big free game will always be compelling to vast majority of console gamers. Marketing deals enable that, and consumers are rewarding this practice.

 

[AyaisMUsikWhore]

Red Dead is the only one I really care about in particular but these deals don't impress me that much. It's not something I'm going to praise them for basically.

 

[Crazy Diamond]

Hate it regardless of who is "killing it."

 

[ViciousDS]

This is IMHO the worst thing in this industry, stupid exclusive content. It's just annoying and stupid. We should not support that. Glad, that Microsoft is not supporting this crap.

someone might want to inform this guy............

 

[moai]

Having an ability to walk into the store and purchase console with a big free game will always be compelling to vast majority of console gamers. Marketing deals enable that, and consumers are rewarding this practice.

Did you read the op? The very first sentence talks about timed or exclusive content not bundles.

 

[CrayToes]

Loving these hated it when MS did it, but now Sony is doing it it's ok posts.

Makes me feel special bruh

 

[paragonpro]

As someone who played all of destiny one on xbox one, it was really annoying, also i hate when people use marketing deals as fuel for the great console war machine

 

[black070]

Loving these hated it when MS did it, but now Sony is doing it it's ok posts.

The overwhelming majority here are against it.

 

[_Clash_]

We'd do better ignoring the practice than creating list wars on the subject IMO

 

[Sangetsu-II]

PlayStation

- Call of Duty
- Destiny
- Battlefront
- Red Dead Redemption 2

Xbox

- Shadow or Mordor


Anything I'm missing?

I think PlayStation also has Marvel vs. Capcom Infinite and Tekken 7 marketing.

 

[ArkhamFantasy]

So you compare an absolute worst case scenario of founding a game with Scalebound to a best case scenario for paying for exclusive stuff.
And even in this case the only profiteers were the platform owner paying for that exclusive stuff and the maker/publisher of the game.
If anything it was damaging to the rest of the industry, because the Sony money wasn't needed in any way and could have really been used somewhere else.
Instead it is used to try to create another marketing behemoth that will suck up sales from everyone else.
And the guy paying for all this (buying the game or not) gets nothing out of it - This Is For The Players

What im saying is that there are two ways to make your console stand out, exclusive games (which take years to make and can backfire) and these marketing deals.

Marketing deals are safer, faster, and in the PS4s case, are better are selling PS4s than their first party games are anyways. And lets be honest, I'd much rather have some timed DLC taken away from me than an entire game (which is what usually happens in the console race).

Would i personally prefer Sony/MS spend this money on publishing new games? Of course i would, but thats not the reality of the situation. If Guerilla Cambridge and Lionhead were more financially viable than these marketing deals then they wouldnt have gotten shut down, but they did. Thats just the way the market works.

 

[mysteriousmage09]

I said this a couple months or so ago but i'll say it again. MS banked hardcore on 3rd party devs to do everything for them this gen, and while they were getting deal after deal early on with CoD: Ghosts, Titanfall, Tomb Raider, etc., once the market was decided on a clear victor, those deals were done for them.

Sure there's money being thrown around at publishers to get these deals but at the same time, as I also said, those publishers would have to be out of their minds to accept a deal with MS or be in a desperate position. What do you think a 3rd party cares about more?

Userbase of 60 million WW.

Or...

Userbase of 30 million (maybe, if not, close to it) and an unproven more powerful box yet to be released.

Even if MS offered more money at this point the deals would be denied, which is why everything worth a damn is being marketed under the PS4 banner now.

 

[djnewwest]

Hate it, especially when Sony tries to mislead the casual gamer into thinking whatever game being marketed, is a Sony exclusive when it's not. Super shady

Really interested in how Scorpio will market 3rd party games knowing that the best version will be played on Scorpio.

 

[cireza]

If you have the money, can't you simply buy your "victory" ?

I mean :
1) Make a decent console
2) Buy all games from Third Parties, or have some exclusive shit about it
3) Everyone is forced to buy your console

(Not even talking about Sony or MS specifically. Simple, general thought about exclusive deals and Third Parties).

Personally I hate this, Third Parties should have no incentive to develop for a console or another than their own decision and how the consoles are represented in the market they are aiming for.

 

[djnewwest]

I said this a couple months or so ago but i'll say it again. MS banked hardcore on 3rd party devs to do everything for them this gen, and while they were getting deal after deal early on with CoD: Ghosts, Titanfall, Tomb Raider, etc., once the market was decided on a clear victor, those deals were done for them.

Sure there's money being thrown around at publishers to get these deals but at the same time, as I also said, those publishers would have to be out of their minds to accept a deal with MS or be in a desperate position. What do you think a 3rd party cares about more?

Userbase of 60 million WW.

Or...

Userbase of 30 million (maybe, if not, close to it) and an unproven more powerful box.

Even if MS offered more money at this point the deals would be denied, which is why everything worth a damn is being marketed on the PS4 banner now.[/QUOTE

IMO Sony is worried about Scorpio games looking and running better than the pro so instead of investing in better hardware they are banking on trying to market all these big games as some sort of PS4 exclusive. Sleazy

 

[Crayon]

I liked the marketing deal vs timed exclusivity for a whole game. If they are holding back some dlc for a month on the other system I guess that's a half measure to give the deal some teeth... By souring the experience of someone else. :/

Still better than withholding the whole game I guess. The fact that Sony got the deals is neither very interesting or worthy of celebration. Xbox being in such a weak state makes even the clean sweep of the four biggest games almost a forgone conclusion.

 

[funkystudent]

It has cycles.


3 years ago MS was killing it and all Sony had for the holiday season was marketing for GTA5 remastered.



Plus I bet MS has more unannounced deals for this year. I expect Assasins Creed to be a part of the big Scorpio push. Plus I bet ms locks down another 3rd party exclusive ala dead rising, tomb raider, titanfall. Seems to be how they role.

 

[The Artisan]

Third Party & Marketing Deals have with Exclusive or Timed Exclusive Content always seem like it's paying for someone else to get it later but man Sony has some absolute Juggernaught Multiplatform game rights to promote on their platform for the end of the year.

PlayStation

- Call of Duty
- Destiny
- Battlefront
- Red Dead Redemption 2

Xbox

- Shadow or Mordor


Anything I'm missing?




What's GAFs thoughts on this and these types of deals?

tekken 7 is also getting exclusive dlc on Ps4

 

[family_guy]

If you're a PS4 owner, I don't see how you can say you hate these deals. The money you spend for stuff like PS+ is going towards it.

 

[Cramoss]

I honestly hate this shit

Should go away forever, but we know it won't ever happen

 

[Kayant]

I said this a couple months or so ago but i'll say it again. MS banked hardcore on 3rd party devs to do everything for them this gen, and while they were getting deal after deal early on with CoD: Ghosts, Titanfall, Tomb Raider, etc., once the market was decided on a clear victor, those deals were done for them.

Sure there's money being thrown around at publishers to get these deals but at the same time, as I also said, those publishers would have to be out of their minds to accept a deal with MS or be in a desperate position. What do you think a 3rd party cares about more?

Userbase of 60 million WW.

Or...

Userbase of 30 million (maybe, if not, close to it) and an unproven more powerful box.

Even if MS offered more money at this point the deals would be denied, which is why everything worth a damn is being marketed on the PS4 banner now.

IMO Sony is worried about Scorpio games looking and running better than the pro so instead of investing in better hardware they are banking on trying to market all these big games as some sort of PS4 exclusive. Sleazy

You really are my favourite new poster 😂 😂 😂

 

[ethomaz]

It has cycles.


3 years ago MS was killing it and all Sony had for the holiday season was marketing for GTA5 remastered.

You mean when the consoles were released? Most publishers bet XB1 will sell more than PS4 when they made these deals before MS announced XB1.

EA and Square deals with MS happened because it was "clear" MS will dominates this generation.

I have a hard time believing that FFXV or KH3 could be announced for XB1 if the reveal was today.

 

[Stairouais]

If they get exclusivity on the next Monster Hunter, I'll be really fucking sad u_u

 

[lyrick]

This is a shitty practice.

With their Resident Evil 7 Bullshit they gave me a choice to purchase the content full but inferior graphical version on the PlayStation platform, or the content limited but graphically superior version on PC.

So I choose neither.

Fuck that practice.

 

[Dynomutt]

Hate it, especially when Sony tries to mislead the casual gamer into thinking whatever game being marketed, is a Sony exclusive when it's not. Super shady

Really interested in how Scorpio will market 3rd party games knowing that the best version will be played on Scorpio.

I wouldn't celebrate your birthday at my party? This is just logic and marketing.

 

[farisr]

If you have the money, can't you simply buy your "victory" ?

I mean :
1) Make a decent console
2) Buy all games from Third Parties, or have some exclusive shit about it
3) Everyone is forced to buy your console

(Not even talking about Sony or MS specifically. Simple, general thought about exclusive deals and Third Parties).

Personally I hate this, Third Parties should have no incentive to develop for a console or another than their own decision and how the consoles are represented in the market they are aiming for.

Number 1 is actually harder than you think.

Number 2 is only possible at the beginning if you have unlimited funds, which is not the case, even for the Xbox division of MS, or you have a commanding lead (which is evident about a year after) and at that point it becomes a matter of "well we have the lead anyways, do we really need every single deal"

Number 3, nobody is forced to buy a console just because of timed DLC. COD still had strong sales on XB1 despite PS4 timed DLC. People will game where they want to, only the hardcore (which don't make up the vast majority) actually choose one version over the other due to timed DLC. Marketing deals however, do sway a decent number of casuals into thinking a game is exclusive to a certain system, especially for games that are doing significant changes to their new entry compared to the past. I remember hearing a lot of "Battlefield 1 is exclusive to XB1" from casuals last year. Probably will see a lot of that for Destiny 2 or RDR 2 this time around.

Anyways, these marketing deals (that have timed exclusive content or worse, holding off the other console's release) should not be celebrated. Bringing them up as points when having a discussion about console sales and predicting them and what not is fine as they are absolutely a factor, but not something that should be encouraged honestly.

 

[gundamkyoukai]

IMO Sony is worried about Scorpio games looking and running better than the pro so instead of investing in better hardware they are banking on trying to market all these big games as some sort of PS4 exclusive. Sleazy

What ?
Marketing deals have been a thing since last gen .
Scorpio has nothing to do with it .
Sony also has no reason to fear a expensive mid gen upgrade when they have a 2 to 1 sales lead .

 

[Inuhanyou]

Being the market leader helps, but they should not coast on these things and continue their investment into first party games and third party investments like Nioh

 

[dolce]

We did it!

 

[ethomaz]

This is a shitty practice.

With their Resident Evil 7 Bullshit they gave me a choice to purchase the content full but inferior graphical version on the PlayStation platform, or the content limited but graphically superior version on PC.

So I choose neither.

Fuck that practice.

The issue in RE7 was not PC or consoles.

Capcom made a deal with PSVR and not VIVE or OR... PC is getting the full content of the game... VIVE/OR users not.

It is related to VR platform.

 

[Chobel]

IMO Sony is worried about Scorpio games looking and running better than the pro so instead of investing in better hardware they are banking on trying to market all these big games as some sort of PS4 exclusive. Sleazy

These deals were signed before Scorpio was a (known) thing.

 

[farisr]

IMO Sony is worried about Scorpio games looking and running better than the pro so instead of investing in better hardware they are banking on trying to market all these big games as some sort of PS4 exclusive. Sleazy

They are worried about Scorpio because they maintained the marketing deals for franchises/developers they've had marketing deals with for years?

lol

(also, MS does the same shit with their marketing deals, even worse actually in the case of ROTR)

 

[Dynomutt]

IMO Sony is worried about Scorpio games looking and running better than the pro so instead of investing in better hardware they are banking on trying to market all these big games as some sort of PS4 exclusive. Sleazy

You do know these deals have been in the works for years right? If that;s the case why did MS not release a more powerful Xbox? Your looking way to deep. And even if it was the case that would be the more proactive console campaign so you have to give them credit for anticipating it. Take a step back don't get so attached.

 

[ethomaz]

IMO Sony is worried about Scorpio games looking and running better than the pro so instead of investing in better hardware they are banking on trying to market all these big games as some sort of PS4 exclusive. Sleazy

OMG Scorpio was reveled since 198x... daam MS over 30 years to release a console lol

Edit - Wow I had to fix the quote.

 

[farisr]

OMG Scorpio was reveled since 198x... daam MS over 30 years to release a console lol

Edit - Wow I had to fix the quote.

Yours is not fixed, still pointing to the wrong post. I made the same mistake.

 

[ethomaz]

Yours is not fixed, still pointing to the wrong post. I made the same mistake.

Now it is fine...

 

[Iced Arcade]

You shouldn't be celebrating this. These deals are shitty and anti-consumer as fuck.

Agreed. Was terrible was xbox did it last gen as well.

 

[EGM1966]

It has cycles.


3 years ago MS was killing it and all Sony had for the holiday season was marketing for GTA5 remastered.



Plus I bet MS has more unannounced deals for this year. I expect Assasins Creed to be a part of the big Scorpio push. Plus I bet ms locks down another 3rd party exclusive ala dead rising, tomb raider, titanfall. Seems to be how they role.

I'm not so sure. Most big titles sell more on PS4 even if MS has the advertising deal and the fate of Tomb Raider is pretty public.

Obviously MS will be trying for such deals but I'm not inclined to think publishers/developers will be falling over to partner with MS at this point from a risk / brand protection perspective.

That said money talks and some publishers may want to try and help MS install base out so you never know: but I see the odds being against MS here currently vs Sony who no doubt are finding it realitively easy to lock down deals as the dominant console platform currently this gen.

 

[mysteriousmage09]

Agreed. Was terrible was xbox did it last gen as well.

Implying that MS hasn't done the same thing this gen as well.

 

[CrayToes]

If you're a PS4 owner, I don't see how you can say you hate these deals. The money you spend for stuff like PS+ is going towards it.

The money I spend on PS+ should be going towards a better online service and PS+ games. Not on marketing deals that provide me with absolutely no benefit and stop gamers on other platforms from being able to play content.

 

[Sad Affleck]

If you're a PS4 owner, I don't see how you can say you hate these deals. The money you spend for stuff like PS+ is going towards it.

Do you feel that money is well spent?

Edit: CrayToes already gave the perfect response.

 

[Deleted member 471617]

I personally have no problem with the deals/exclusive content stuff for either platform. Big deal, you wait 30 days for DLC or an extra map. Oh no. None of this should bother anyone. It's all business in a business that only cares about making money. Gamers really need to stop thinking that any publisher actually cares about them when they don't regardless of what they say or how they make themselves look.

The only exclusive deals I hate is games that are timed exclusive like ROTTR and Dead Rising 4. Not because im even against it but because I think that it's stupid to pay millions and the game isn't at least a console exclusive. If you're going to pay millions for any game regardless of the platform, make sure it's a console exclusive because if it isn't, it's just a huge waste of money that could be better spent elsewhere and like with ROTTR, gamers will just wait to play the game or pass on it completely.

I know that I probably contradicted myself with both paragraphs but there is a difference between the two. Games are way more important and vital obviously compared to some DLC or map packs that you have to wait 30 days for. To each their own though.

 

[Doffen]

These deals were signed before Scorpio was a (known) thing.

If Sony didn't pick up these deals, Microsoft would. It's simple marketing strategy.
Sony signing more marketing deals to dim the light on Scorpio this holiday isn't that shocking.

 

[iMerc]

i'm sorry but i don't buy any of your 'consumer rights' complaints.
the job of any console manufacturer is to do what they can to sell their platform/ecosystem to as many consumers as possible. that means trying to make your platform more attractive than any competing platforms.
exclusive content is just a natural part of that concept; which has existed for decades. no laws are broken, no ethics compromised. its simple standard business practice.

exclusive content is not 'anti-consumer'. what a bunch of self-entitled, privileged bovine excrement.
you DON'T have the right to play everything under the sun on any medium that you feel like playing it on "just because", and businesses are NOT under any obligation to bend over backwards and provide that for you under some misguided, righteous banner of 'consumer rights', 'equality' & 'inclusiveness', or whatever.

i want to be clear here; i'm not 'defending' these corporations -i'm simply trying to point out the hypocrisy of this internet msg board gamer 'activism'.
sony is doing it right now.
mircosoft was doing it throughout last gen.
nintendo does it too.
i mean really, we're mainly upset about this when its the 'other guy' doing it, right?
if you owned all the systems those decisions affect, you wouldn't be half as pissed right now.

give me a break with your 'moral outrage'.
funny thought. i wonder how many of you clamouring around on a moral/ethical pedestal right now in the name 'fairness' & 'equality', also voted for closed minded representatives in the real world, are in support of morally bankrupt national policies or rallied to the defence of gaming personalities with divisive & anti-inclusive agendas.
or is it one set of personal ethics for this, and another set of personal ethics for that?