A Grizzly Bear
Member
Of course. They've had a week to put this together, though. This just sets a bad precedent for how Massive is going to communicate with the community.
I'm not sure this is an indication of anything. This is marketing and nothing more. They signed a deal with IGN, had to fulfill their side of the deal and did so in the most meaningless way possible. The people involved aren't even from the community team who have actually been answering whatever they can over Twitter.