radiantdreamer said:
I say we are both right. A good game will sell itself, as in anyone that knows about it WILL buy it. Marketing helps expose it to people that don't know about it.
You can have a wicked marketing campaign but if the game sucks, it won't sell. Likewise, you can have the best game in the world, but if nobody knows about it, it won't sell.
BTW, neogaf may not be lit up, but it seems the VC board at GameFAQs has about 42 pages of topics. The last locked topic is at page 23 or so, dated november 2nd. This means that this board is very very active.
I agree to a certain extent, but we forget one very important facet of marketing.
The audience that they are aiming for. Unfortunately, Valkyria has a very strong anime style (unfortunately in terms of marketing, don't get me wrong, I love the anime style). That automatically limits the audience quite a bit since many people HATE this style. Tales of Vesperia is a shining example of an extremely high quality game that should have MASSIVE sales based on quality, yet it is not doing so because of the aesthetic that turns many westerners off.
So when a company markets something that has an art style that repels many westerners, how do they target the game for a mainstream audience? That is very hard indeed. This explains why Sega has been extremely conservative in its shipping numbers (which means that they likely had a VERY LOW print run). Sega themselves knew that this game would inherently have two things that would prevent sales, the SRPG subgenre that doesn't have the massive appeal of traditional RPG's along with an art style that limits its potential market.
This is something that no marketing would have helped, same thing goes with positive reviews and word of mouth. In this case, Valkyria will be an example of a game that is a high quality game that doesn't sell itself. Sure word of mouth sales would maybe garner an extra 50k for sales, but it wont produce a large difference.